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Event Sales Manager
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Event Sales Manager
- New Braunfels, Texas, United States
- New Braunfels, Texas, United States
Über
Event Sales Manager We are looking for an Event Sales Manager who owns the full sales cycle from first inquiry to executed event. The role requires a flexible schedule, including evenings, weekends, holidays, and extended hours during peak periods and special events.
The Role Drive revenue growth by owning the full sales cycle across inbound leads and outbound business development. Focus on pipeline growth, account conversion, and delivering high‑quality client experiences that keep guests coming back.
What You Will Do
Execute the Full Sales Cycle
Manage a high‑volume inbound pipeline while executing consistent outbound prospecting during daily Power Hours.
Own every stage of the sale from first inquiry through tour, proposal, and close.
Deliver in‑person selling experiences through venue tours and client touchpoints that convert opportunities.
Grow accounts by identifying upsell opportunities and maximizing value of each client relationship.
Deliver a Best‑in‑Class Guest Experience
Provide an exceptional client experience from initial inquiry through post‑event follow‑up.
Partner with Operations and the Culinary Team to ensure flawless event execution.
Maintain detailed, accurate communication on Banquet Event Orders (BEOs) to prevent day‑of issues.
Represent the Topgolf brand with professionalism and hospitality in every interaction.
Stay Sharp on Business Performance
Review daily performance metrics, key numbers, and lead rotations to track progress and identify gaps.
Maintain pipeline accuracy and data integrity to support strong forecasting.
Identify opportunities for sales process improvement and share them with leadership.
Drive awareness of the Topgolf brand in the community through networking and professional engagement.
Operate as a Team Player
Participate in daily huddles, weekly sales meetings, and 1:1s with sales leadership.
Stay aligned on priorities, targets, and execution standards across the venue.
Demonstrate Topgolf’s Core Values in every interaction: Fun, One Team, Excellence, Courage, and Caring.
Core Competencies for Success
Drives Results – Consistently achieving results, even under tough circumstances. Demonstrates a strong drive to achieve meaningful revenue results daily, drives every opportunity in the pipeline to successful completion, shows determination in the face of objections, slow periods, and competitive pressure, and sets high standards for personal performance.
Customer Focus – Builds strong customer relationships and delivers customer‑centric solutions. Anticipates and meets client needs from inquiry through post‑event follow‑up, follows up to ensure events were executed to full satisfaction, searches continuously for ways to improve the client experience and grow account value, and internalizes feedback to improve future sales and event outcomes.
Communicates Effectively – Develops and delivers multi‑mode communications that convey a clear understanding of the unique needs of different audiences. Clear, concise, and professional in all client and internal communications; listens attentively to client needs and tailors proposals; shares pipeline updates and event details with leadership and operations; is clear and thorough in BEO documentation and reporting to ensure seamless event execution.
Ensures Accountability – Holds self and others accountable to meet commitments, takes full ownership of personal pipeline performance and revenue results, monitors metrics daily and adjusts approach, takes responsibility for both successes and shortfalls, and follows through on every commitment made to clients, the operations team, and sales leadership.
Qualifications
5+ years of progressive sales experience, including leadership of direct reports.
Bachelor’s degree in hospitality management, Business Administration, or a related field preferred (equivalent experience considered).
Proven success in high‑volume events or hospitality sales environments.
Strong proficiency in Salesforce or similar CRM; Excel and reporting tools.
Must be 21 years of age or older as required by state or local law.
Physical Requirements
Ability to remain stationary for extended periods, including working at a desk, computer workstation, or within the venue.
Ability to regularly move throughout the venue to conduct site tours, support event setup walkthroughs, and engage with guests and operational teams.
Ability to occasionally lift, carry, and/or move up to 25 pounds.
Ability to communicate clearly and effectively, both verbally and in writing, in person, by phone, and electronically; including high‑volume client outreach and internal team communications.
Ability to hear and respond to verbal communication in a venue environment, including areas with moderate to high background noise during events and peak service periods.
Visual acuity sufficient to read documents, computer screens, CRM dashboards, BEOs, and written correspondence.
Benefits Free Play & ½ price food! Health, dental, vision, 401(k) team member match, free mental well‑being platform – and that’s just for starters for those who qualify. View team member benefits here.
EEO Statement Topgolf is a global sports and entertainment community and is committed to equal opportunity and preventing discrimination and harassment, including sexual misconduct, based on legally protected diversity characteristics such as race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, family status, citizenship, genetic information and veteran status in its application and hiring processes and employment decisions. As an affirmative action employer, Topgolf also takes steps to prevent retaliation and create a respectful, equitable and inclusive environment for guests, associates, business partners, vendors, and the communities we serve.
Topgolf is an equal opportunity affirmative action employer and administers all personnel practices without regard to race, color, religion, sex, age, national origin, disability, sexual orientation, gender identity or expression, marital status, veteran status, genetics or any other category protected under applicable law.
Topgolf Entertainment Group does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website, employees or Human Resources. Topgolf will not pay fees for unsolicited agency resumes and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Topgolf Entertainment Group and will be processed accordingly without fee.
Topgolf participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S.
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Sprachkenntnisse
- English
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