Market Reseach Analyst (m/f/d) - Portfolio MarketingDocuWare Group • Germering, Bavaria, Germany
Market Reseach Analyst (m/f/d) - Portfolio Marketing
DocuWare Group
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- Germering, Bavaria, Germany
- +3
- +2
- Germering, Bavaria, Germany
Über
- You will conduct quantitative and qualitative market research to identify trends, customer preferences, and competitive benchmarks.
- You will design and execute pricing studies, including willingness-to-pay analysis, conjoint studies, and competitive pricing audits.
- You collaborate with Marketing, Product, Sales, Finance teams and Partners to develop pricing models and value-based pricing strategies.
- You will analyze customer segmentation and buyer personas to inform marketing and product positioning.
- You will prepare and present insightful reports and dashboards to stakeholders, translating data into actionable recommendations.
- Additionally, you will monitor industry trends and competitor activities to identify opportunities and threats.
- You have a completed Bachelor’s degree in Marketing, Business, Economics, or a related field.
- You have several years of experience in market research, pricing analysis, or strategic marketing.
- You have knowledge of pricing, segmentation, market and customer journey analysis.
- Additionally, you have experience with survey platforms and pricing research methodologies.
- You are characterized to work cross-functionally and manage multiple projects simultaneously.
- You have experience in SaaS or equivalent industry selling subscription based products would be a plus
- You have strong analytical skills with high proficiency in tools like Excel, Power BI, Tableau, or SPSS.
As part of the DocuWare team, you will benefit from many advantages:
- Globally distributed, international teams: You will find our teams working in Germering, New York, Sofia or other worldwide locations.
- Flexible work location and hours: You work hybrid - on the road or in our modern office - and you have the flexibility to arrange your own working hours.
- Individual support: After an intensive induction, you will receive regular training tailored to your needs (e.g. conferences internal team building measures).
- Well-earned rest: 35 vacation days per year, sport offerings, massages, a football table and a relaxing lounge area.
- Healthy food: Together we enjoy Fairtrade coffee with organic milk or oat milk, snacks and fresh fruit - all free of charge - as well as subsidized lunch from the Foodji fridge.
- Good accessibility: Choose how you would like to come to the office with a leased e-bike, by train or via highways A96/A99 (you can charge your e-car on site for free).
- Team spirit: Regular employee and team events (virtual or on-site) ensure excellent collaboration with colleagues around the world.
- Sustainability and social commitment: DocuWare stands for paperless work and supports volunteer organizations and local sports clubs.
- Your health matters: DocuWare subsidizes your company pension plan!
- Lastly, and most importantly, we offer a stable job with a well established and growing company.
- Unique benefits: Choose one of three great options (Bonago, E-Gym or subsidized Deutschlandticket) to suit your needs.
- We only use the latest technologies - find out more on Stackshare.
- 30 Days Work from Abroad: Experience international opportunities and broaden your horizons.
- Family First: Preferential registration in our selected daycare center in Germering (no guarantee)
- Customer-Centric: We keep close to the customer and innovate in every aspect of our customer experience to ensure their success with our product and company.
- Decent: We are respectful, helpful and reliable when working with customer, partners and colleagues.
- Dynamic: We seek to constantly improve by measuring and sharing our work, inviting ideas from all colleagues, and responding quickly to new opportunities.
- Passionate: We love what we do and confidently strive for ambitious goals through focus, collaboration and having fun together.
Wünschenswerte Fähigkeiten
- Market Research
- Qualitative Research
Berufserfahrung
- Data Analyst
- Business Analyst
- Business Intelligence
Sprachkenntnisse
- English
Hinweis für Nutzer
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