Senior Copywriter
TripleDart
- New York, New York, United States
- New York, New York, United States
Über
This is a great opportunity to work in the front-end of how AI is shaping marketing. You'll own quality systems that contribute towards client trust, retention, and how effectively the entire content engine scales.
Do apply or pass it on to your network.
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TripleDart Digital is a B2B SaaS performance marketing agency working with some of the most ambitious SaaS companies globally — typically scaling from $5M to $100M+ ARR across the US, Europe, and APAC.We’re not a traditional agency:
We focus on pipeline, SQLs, and revenue — not vanity metrics
We build full-funnel paid media engines , not isolated campaigns
We operate as an AI-first team , where automation, predictive optimization, and AI-driven creative testing are part of everyday work
We’re building for where paid media is going — not where it’s been.
Role Overview (Summary) This role sits at the center of TripleDart’s AI-driven content engine. As a Senior Copywriter, you’re not just writing — you’re owning the quality system that ensures everything the AI produces is sharp, accurate, and on-brand. Your work directly impacts client trust, retention, and how effectively the entire workflow scales.
Own final QC for all client-facing copy (ads, landing pages, email, sales assets)
Ensure zero copy-related escalations and eliminate churn risk
Improve AI output by refining ICP context, brand voice, and prompts
Act as copy POC on client calls — lead discussions and translate feedback
Contribute to TripleDart’s own marketing and positioning
Operate as a senior IC with full ownership of the copy quality system
Key Responsibilities A. Quality Control
Final QC on all client-facing copy before it ships (ads, LPs, emails, decks, social)
Apply 6-point QC: weak claims, tone, factual accuracy, terminology, redundancy, FUD
Flag issues with one-line fixes (no full rewrites)
Zero tolerance for hallucinated stats — if it’s not in the brief, cut it
Treat QC as a retention safeguard , not just editing
Maintain 24-hour SLA (faster for urgent work)
Keep a QC log by client + issue type to spot patterns
B. Brand Voice Ownership
Act as copy POC for assigned accounts
Join client calls as the copy authority
Build & maintain brand voice docs (tone, vocab, do/don’t examples)
Turn vague feedback into clear, actionable fixes
Defend strong copy when right; adapt when client insight is better
Flag risks early — no surprise escalations
C. Improving AI Workflow
Build client-specific context (ICP, voice, banned words, claims, competitors)
Convert QC issues into prompt improvements
Continuously refine prompts (briefs, angles, ICP, QC)
Track first-draft acceptance rate per client
Identify where AI underperforms → route to human-led work
Stay ahead on tools (what’s useful vs noise)
D. Internal Growth Contribution
Work on TripleDart’s own marketing (LPs, email, social, sales assets)
Deliver 1 meaningful growth asset/month
Help shape positioning and messaging
Study competitors and bring insights back to team
Treat TDD as a top-priority client
E. Documentation & Standards
Maintain house copy guide (voice, banned words, claims, tone)
Document QC decisions for repeat use
Build a tagged library of strong examples
Ensure systems run smoothly without dependency on you
What Your Day-to-Day Looks Like
Review copy with a numbers-over-adjectives lens — back every claim with proof or rewrite using mechanism
Flag weak briefs or misfiring AI output before drafting begins
Run QC async with clear, actionable feedback the team can implement immediately
Take full ownership of anything you sign off — you’re the final accountability layer
Spot gaps and push for better — improve prompts, challenge weak tone, raise the bar
Communicate early and directly when something’s off or delayed — no last-minute surprises
What Success Looks Like
Act as the final quality gate — nothing ships without your sign-off
Build a track record of zero copy-related escalations and strong client trust
Catch deep brand-voice issues and turn them into system-level improvements
Own brand voice across accounts and become the go-to authority in client conversations
Continuously improve the AI workflow — better first drafts through sharper context and prompts
Drive retention by ensuring no copy erodes client trust
Define standards, contribute to growth, and leave the system more scalable and consistent
Why Join TripleDart
Work on high-impact copy for fast-growing global SaaS companies — where quality directly affects retention
Operate at the center of an AI-first marketing engine , shaping how automation scales without losing quality
Own a role where QC isn’t editing — it’s a core business lever tied to client trust and churn
Get real ownership early — you’re the final gate before anything goes live
Build systems, not just outputs — your inputs improve the workflow across every account over time
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Sprachkenntnisse
- English
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