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Über
Essential Functions and Responsibilities
Partners with art directors and designers to develop cohesive, creative campaigns that support our brand strategy and growth marketing initiatives, as well as the essential services and solutions Sedgwick offers.
Works hand‑in‑hand with design partners to storyboard and script a library of video content, taking complex (but static) current stories and finding fresh, engaging ways to share our message.
Pro‑actively identifies opportunities to strengthen content performance by demonstrating best practices, creative inspiration, and identifying audience insights that will drive stronger engagement.
Writes marketing content including product overviews, solutions campaigns, product demos, customer campaigns, client testimonials, and thought leadership with minimal oversight from Creative Director.
Manages complex integrated campaign requests across multiple channels and deliverables to individual channel specific requests with quick turn‑around needs.
Develops new ways to engage with a range of audiences through social and digital channels, both organic and paid media placements.
Reviews copy for accuracy and consistency, proofreading and/or editing as necessary.
Performs independent research and interviews with internal subject matter experts to develop original content that will help tell our thought leadership story, along with client and customer stories.
Maintains a working knowledge of our core lines of business, including property, casualty, benefits, workers’ compensation, etc.
Leads junior members of the writing team and creative agency in their growth and development as content creators, marketers and corporate citizens.
Additional Functions and Responsibilities
Performs other duties as assigned.
Travel as required.
Qualifications Education & Licensing Bachelor’s degree in English, communications, creative writing or journalism, with relevant experience in fields like marketing, advertising or public relations.
Experience
10+ years of agency experience (B2B and/or B2C), with a history of work across mediums and channels, building integrated campaigns across all forms of video from broadcast to digital and social content.
SEO knowledge and digital content creation will be critical for this role.
Experience working with external production partners to help drive creative to production process.
Experience leading and/or mentoring junior colleagues.
Portfolio is required for application review process and consideration.
Skills & Knowledge
Ability to collaborate with key marketing and agency team members: art directors/ designers, project managers, strategists, etc.
Ability to prioritize and meet tight deadlines.
Ability to work autonomously, think conceptually, and communicate clearly with all levels in the organization.
Ability to shift gears quickly between short, attention‑grabbing headlines and long‑form thought leadership pieces.
Competent across different platforms, mediums and styles of writing.
Possess the ability to effectively and efficiently research content.
Ability to have an in‑depth and thorough understanding of your audience.
Creative thinker.
Ability to streamline information.
Strong attention to detail.
Excellent interpersonal and diplomacy skills.
PC literate, including Microsoft Office products.
Work Environment When applicable and appropriate, consideration will be given to reasonable accommodations.
Mental Clear and conceptual thinking ability; excellent judgment, troubleshooting, problem solving, analysis, and discretion; ability to handle work‑related stress; ability to handle multiple priorities simultaneously; and ability to meet deadlines.
Physical Computer keyboarding, travel as required.
Auditory/Visual Hearing, vision and talking.
Compensation and Benefits As required by law, Sedgwick provides a reasonable range of compensation for roles that may be hired in jurisdictions requiring pay transparency in job postings. The range of starting pay for this role is $100,000 – $135,000. A comprehensive benefits package is offered including, but not limited to, medical, dental, vision, 401(k) and matching, PTO, disability and life insurance, employee assistance, flexible spending or health savings account, and other additional voluntary benefits.
Equal Opportunity & Fair Chance Qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Diego Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, the California Fair Chance Act, and all other applicable laws. Sedgwick is an Equal Opportunity Employer and a Drug‑Free Workplace.
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Sprachkenntnisse
- English
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