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Manager, Campaign Analytics, PlutoTV
Paramount Global Services
- United States
- United States
Über
Research New York Full-Time On-Site Role Overview: Join the Paramount Streaming team as a Manager, Campaign Analytics focusing on our paid media efforts on PlutoTV & Paramount+. In this role, you'll translate performance data into clear insights that shape strategy, guide optimization, and tell the story of how our campaigns perform. You'll collaborate closely with channel leads, monitor results against benchmarks, and deliver polished reports that influence decisions across teams. If you love fast paced environments, enjoy solving problems with data, and take pride in creating meaningful insights, this role is a great fit. Key Responsibilities: Analyze campaign performance and turn data into clear, actionable insights Present findings to internal and executive teams in a compelling, easy to understand way Ensure data accuracy through QA of raw campaign inputs and support data aggregation Provide strategic recommendations on audience targeting, partner mix, and budget allocation Maintain a process oriented approach while adapting to the evolving digital landscape Continuously explore new tools, methods, and efficiencies to improve analytics workflows Function as a bridge between BI/Data Engineering teams and translate to Marketing teams to solve improve workflows to deliver business results Basic Qualifications: Bachelor's degree 4+ years of experience in digital media at a brand, agency, or related vendor Background in marketing, advertising, ad tech, or analytics; entertainment streaming experience is a plus Strong knowledge of digital paid media metrics, attribution, and performance benchmarks Experience with ad servers (e.g., CM360) and paid media platforms (Google Ads, Facebook Business Manager, etc.), and familiarity with MMPs (especially Kochava) Working knowledge of SQL, Python and/or R Advanced data analysis skills using Excel, Tableau, Data Studio, or Looker, including dashboard creation and multi source data extraction Additional Qualifications: Experience with web analytics tools such as Adobe Analytics or Google Analytics Ability to create polished, visually engaging presentations in Google Slides, PowerPoint, or Keynote Strong communication skills, enthusiasm, and a proactive work style Ability to manage multiple projects and shift priorities as needed
Sprachkenntnisse
- English
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