Sales Application Engineer - Electrical Utility AutomationNovaTech Automation • United States
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Sales Application Engineer - Electrical Utility Automation
NovaTech Automation
- United States
- United States
Über
The Sales Application Engineer supports sales and marketing efforts across all NovaTech Automation Sales Regions. This role combines strong technical expertise with customer‑facing communication to help utilities and partners understand, design, and deploy NovaTech solutions. The position requires deep familiarity with electric utility automation, excellent problem‑solving skills, and the ability to translate technical concepts into practical solutions that support customer success.
Key Responsibilities Technical Expertise & Product Mastery
Understand the capability and application of NovaTech products including Orion, Bitronics, Kronos, and Hermes
Review product and application documentation to support proposals, demonstrations, and customer needs
Provide technical guidance to customers regarding integration, configuration, and troubleshooting
Sales Cycle Support
Support field sales teams with product demonstrations, presentations, and trade show participation
Collaborate on RFIs/RFPs by providing technical responses, pricing support, and application guidance
Deliver technical content for marketing materials, proposals, and customer system designs
Customer Engagement & Training
Consult with customers on technical issues related to substation automation, communication protocols, and utility OT systems
Develop and deliver customer training focused on NovaTech products, system integration, and best practices
Address customer questions through live chat, testing, troubleshooting, and field‑based interactions
Cross‑Functional Collaboration
Work closely with Engineering, Product Management, and Marketing to ensure accurate and aligned messaging
Provide feedback from the field to support product development and continuous improvement
Represent NovaTech’s core values—Service, Innovation, Integrity, and Teamwork—in all customer interactions
Required Qualifications Education & Experience
Bachelor’s degree in engineering, Information Technology, Computer Science, or equivalent experience
Minimum four years’ experience of electric utility automation, substation engineering, SCADA/RTU integration, OT networking, or protection & control systems
Core Competencies
Strong analytical, diagnostic, and system-level problem‑solving abilities. Ability to communicate complex concepts clearly to technical and non‑technical audiences
Demonstrated customer‑first mindset with strong interpersonal skills
Technical Skills
Hands‑on experience configuring, testing, or commissioning IEDs (RTUs, relays, automation controllers, meters) in utility environment. Strong knowledge of SCADA protocols such as DNP3, Modbus, and IEC‑61850
Understanding of substation architecture, networking, and communications
Programming experience in Lua, Python, or C/C++
Knowledge of Linux systems
Familiarity with OT, protection & control, microgrid systems, renewable energy, or energy management
Familiarity with IT security best practices
Experience managing RADIUS systems for identity management
Working knowledge of databases
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Sprachkenntnisse
- English
Hinweis für Nutzer
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