Stories and Content Manager

Key responsibilities

Strategy and planning

* Develop and deliver the stories strategy for the organisation, liaising with key internal and external stakeholders across the Foundation and NHS Trust

* Executing a comprehensive content strategy that aligns with the charities’ goals, target audience and brand identity.

Content creation

* Creating high-quality and compelling content across multiple platforms, including websites, blogs, social media, and email marketing campaigns.

* Research, gather and sensitively write/ collate stories content for placement across channels, in a variety of different formats including written, video, animation and photography.

* Support with video production related to charity stories. Support with shoots, source film locations, set shoot schedules, film or supervise filming on the day, and plan final distribution.

* Work with external agencies, photographers and videographers producing video or animated content featuring the people we support.

* Ensure diversity of voices across all storytelling, in line with our charities Diversity, Equity and Inclusivity Strategy.

Planning and processes

* Maintain robust story gathering systems and processes to identify and support people who have actively opted to share their stories, ensuring robust consent, safeguarding and risk assessment procedures are in place and adhered to

* Manage a database of stories and track their use across our charities to ensure we maximise their potential across our channels and events.

Stakeholder management

* Develop excellent working relationships across a matrix structure, collaborating with cross-functional teams to gather information and develop content that supports charity goals.

Other

* Manage budgets related to stories strategy and implementation.

* Upskill and support teams across the three charities in storytelling and content production best practice.

Experience

* Experience of creating written and video content for different audiences

* Experience of using content management systems (CMS)

* Experience of interviewing people, including those where sensitivity is required

* Working with a wide range of external and internal stakeholders, including people from a wide range of backgrounds

* Communications and marketing experience

* Budget management

* Proven use of initiative

Desirable:

* Experience of image and film editing software, such as Photoshop, Illustrator and Premier Pro

* Experience within a third sector and/or health environment

Skills, knowledge, and abilities

* Excellent written and oral communication skills

* Creative skills, particularly in creating copy for a variety of digital channels

* Ability to engage and build relationships with a wide range of stakeholders

* Strong digital communications skills

* Ability to think creatively and develop original concepts/thoughts

* Ability to work as part of a team, in a hybrid working model

* Ability to deal with confidential information

* Excellent organisational and time management skills – planning and managing diverse workload with the ability to meet deadlines

* Understanding of best practice with relation to consent processes and data protection