B2B Digital Marketing ExecutiveCentral Employment Agency (North East) • Durham, England, United Kingdom
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B2B Digital Marketing Executive
Central Employment Agency (North East)
- Durham, England, United Kingdom
- Durham, England, United Kingdom
Über
The role will support demand generation, brand visibility, and strategic growth initiatives by ensuring digital channels are effectively managed, data-driven, and aligned to business priorities.
Key responsibilities Own and manage the marketing technology stack, specifically CRM as a marketing automation platform and campaign development tool. Build, execute, and optimise automated nurture journeys, lead scoring, and campaign workflows. Ensure clean data management, reporting accuracy, and GDPR-compliant processes. Work closely with Business Development to support lead handover, pipeline visibility, and campaign performance tracking. Manage day-to-day website activity, including content updates, landing pages, and conversion optimisation. Support the ongoing development of the website to improve user experience, SEO performance, and lead generation, while evolving it as a strategic platform that supports movement up the value chain and positi...
Sprachkenntnisse
- English
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