WordPress GEO Optimization — Structured Data, Index Cleanup and Technical Authority BuildFreelanceJobs • Canada
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WordPress GEO Optimization — Structured Data, Index Cleanup and Technical Authority Build
FreelanceJobs
- Canada
- Canada
Über
Category: Web Development - WordPress
Project Length: 1–2 weeks
Site:
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Job Description
I am looking for an experienced WordPress developer with strong technical SEO and Generative Engine Optimization experience to perform a targeted structural optimization on my Elementor-based WordPress site.
This is NOT a redesign.
The pages and content already exist.
AI crawler access and issues have already been resolved. The site is crawlable.
This project focuses on:
• Structured data implementation
• Index cleanup and legacy page suppression
• Brand consistency
• Cross-platform authority linking
• Technical SEO refinement for AI citation
The goal is to strengthen how AI search engines such as ChatGPT, Perplexity, and Google AI Overviews read, understand, and cite my content.
A detailed page-by-page checklist will be provided.
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Milestone 1 — Structural GEO Authority
* Add Organization schema in JSON-LD format to site-wide header
* Validate schema via schema validator
* Add visible "Last Updated" dates to active service pages
* Perform full crawl audit of indexed pages
* Identify legacy or duplicate pages competing with current service pages
* Set legacy pages to noindex, nofollow without deleting
* Ensure legacy pages are removed from internal linking where appropriate
* Standardize brand name to "Tree-Fan Events" across titles, H1s, meta tags, footer, and alt text
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Milestone 2 — Page-Level Structured Data
* Add FAQ sections to primary service pages using provided copy
* Implement FAQPage schema markup for those pages
* Add Service schema to each active service page
* Add Person schema to About page
* Validate all structured data via schema validator and Google Rich Results Test
All schema must be JSON-LD format and inserted properly in the site head.
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Milestone 3 — Cross-Platform and Technical SEO
* Add and verify contextual cross-links between
* Review and update meta descriptions to direct-answer format, 150 to 160 characters
* Ensure each active service page links to 2 to 3 relevant internal pages
* Review and improve image alt text
* Run PageSpeed Insights and document mobile and desktop scores
* Flag critical performance issues without modifying Elementor templates unless approved
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Required Skills
* WordPress and Elementor
* Technical SEO including noindex implementation, crawl audits, structured data
* JSON-LD schema implementation
* Experience with Generative Engine Optimization or AI citation optimization
* Experience with Rank Math or Yoast
* Cloudflare or WordPress security plugin familiarity preferred
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To Apply, Please:
1. Confirm you have implemented JSON-LD schema markup before
2. Confirm experience with FAQPage, Service, Organization, or Person schema
3. Share whether you have done AI citation or GEO-specific optimization work
4. Provide 1 to 2 examples of similar technical SEO or structured data projects
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This is a structural authority and cleanup project, not a visual redesign.
A detailed Scope of Work with page-level checklist will be provided to the selected freelancer.
Contract duration of 1 to 3 months.
Mandatory skills: WordPress, Web Development, CSS, Elementor, On-Page SEO, Google Analytics, Generative AI, generative search optimization, Technical SEO, SEO Strategy
Sprachkenntnisse
- English
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