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Wordpress Blog Developer for ad-Supported Content PlatformFreelanceJobsCanada
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Wordpress Blog Developer for ad-Supported Content Platform

FreelanceJobs
  • CA
    Canada
  • CA
    Canada

Über

Project Type: One‑time project (with potential for ongoing support)
Timeline: ~4–6 weeks once assets are delivered
About the Project
We're a brand and digital studio building a new content platform focused on stories, insights, and condition‑based information for a consumer audience. The site will be heavily content‑driven (video + written) and monetized through ads and sponsorships.
Our team is responsible for strategy, UX, and design. We're looking for a senior WordPress developer to handle the technical build and troubleshooting.
What We Need
A WordPress expert who:
Has deep experience building content‑heavy WordPress blogs/media sites (hundreds or thousands of posts, categories, tags, archives).
Knows how to set up and optimize ad‑supported layouts using display, native, or sponsorship placements (ad networks, ad servers, or custom ad modules).
Has shipped sites with robust content channels for both video and written content.
Can translate detailed Figma files and UX specs into a pixel‑perfect, responsive WordPress build.
Is comfortable advising on technical constraints and workarounds (performance, caching, SEO, ad loading, analytics, etc.).
Note: We are not looking for someone to just drop in an off‑the‑shelf theme. We'll provide a custom design system and expect a clean, flexible implementation (custom theme or well‑structured child theme).
Scope of Work
You will be responsible for:
- WordPress Setup & Architecture
- Configure WordPress for a content‑heavy site: custom post types (if needed), taxonomies, categories, tags, dynamic archives, and search.
- Implement a clear structure for:
Home
Topic/Channel pages
Condition/subject hubs
Individual story/video pages
"Advertise with us" page
About, Contact, and other static pages.
- Build from Provided Designs
- Implement finalized Figma designs and UX documentation as a custom theme or child theme.
- Create reusable components/blocks (e.g., via Gutenberg block patterns, ACF blocks, or your preferred modern approach) so editors can easily spin up new layouts.
- Ensure the build is fully responsive and matches design specs across breakpoints.
- Ad Monetization & Integrations
- Set up and configure ad placements across the site:
Above‑the‑fold leaderboards
In‑content units
Sidebar/sticky placements on desktop
Condition‑hub and "sponsored module" areas
- Integrate appropriate ad tools (ad network plugins, header bidding, or ad server tags—details to be aligned) and ensure they work cleanly with caching and performance best practices.
- Collaborate with us on ad strategy implementation (e.g., which templates get which zones, how to manage placements in the CMS).
Video & Content Channels
- Implement video‑forward layouts (embedded players, playlists, or custom video sections) alongside articles.
- Make it easy for editors to attach videos, transcripts, and related stories to each entry via fields or taxonomies.
Performance, SEO & Analytics
- Optimize for speed and Core Web Vitals (caching, image optimization, lazy loading, etc.).
- Implement SEO‑friendly structure (clean URLs, meta fields, schema where appropriate).
- Set up Google Analytics 4 (and/or Tag Manager) and wire up key events (pageviews, video interactions, ad‑view events if needed).
Handoff & Support
- Provide a short admin training session (recorded) for the internal content team.
- Deliver documentation on key configurations (custom post types, taxonomies, blocks, ad zones, key plugins, environments).
Be available for limited post‑launch troubleshooting and refinements (to be scoped).
What We Will Provide
- Complete brand system (logos, colors, typography, imagery).
- Detailed UX and layout instructions (sitemap, page templates, component library, ad placement map).
Final Figma designs for all core page types.
- Clear feature requirements and content types.
Ideal Experience
- 3+ years building production‑level WordPress sites, especially content/Editorial/media sites.
- Demonstrated experience integrating ad networks or custom ad solutions into WordPress (please share live examples).
- Portfolio examples of strong editorial or news‑style designs implemented in WordPress.
- Experience working as the developer on an agency‑led project (taking direction from UX/design and offering technical recommendations).
- Strong communication skills and comfort flagging risks, limitations, and better alternatives.
How to Apply
Please include:
- A short note about why you're a good fit for ad‑monetized, content‑heavy WordPress builds.
- 3–5 live WordPress sites you've built that show:
- Blog/content hubs
- Ad placements or sponsorship modules
- Video + article content together
- Your estimated timeline and rate structure for a project of this size.
Contract duration of 1 to 3 months. with 30 hours per week.
Mandatory skills: Web Development, WordPress, Web Design
  • Canada

Sprachkenntnisse

  • English
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