Content Coordinator

Overview
We are seeking a detail-oriented and creative Content Coordinator to join our dynamic digital marketing team. In this role, you will be responsible for managing and optimizing content across various platforms to enhance our online presence and drive engagement. The ideal candidate will have a strong background in e-commerce, SEO, content management, and graphic design, with proficiency in tools such as Adobe Creative Suite, WordPress, and Google Analytics. This position offers an exciting opportunity to contribute to innovative digital marketing strategies and grow within a collaborative environment.

Responsibilities

• Develop, curate, and manage high-quality content for websites, social media, email campaigns, and other digital channels.
• Implement SEO best practices through keyword research and content optimization to improve search engine rankings.
• Manage content within CMS platforms like WordPress, ensuring accuracy, consistency, and timely updates.
• Design engaging graphics and visual elements using Adobe Photoshop and Adobe Creative Suite to enhance content appeal.
• Collaborate with cross-functional teams to develop content strategies aligned with marketing goals.
• Monitor website analytics using Google Analytics to assess content performance and identify opportunities for improvement.
• Coordinate email marketing campaigns by creating compelling content that drives customer engagement.
• Stay updated on industry trends related to e-commerce, digital marketing, and content strategy to ensure best practices are followed.

Requirements

• Proven experience in content management, SEO, e-commerce, and digital marketing strategies.
• Proficiency in WordPress, HTML, CSS, Adobe Photoshop, and the Adobe Creative Suite (Photoshop, Illustrator).
• Strong understanding of Google Analytics for tracking performance metrics.
• Experience with graphic design and creating visually appealing digital assets.
• Knowledge of keyword research techniques to optimize content for search engines.
• Excellent written communication skills with the ability to craft engaging content tailored to target audiences.
• Ability to work independently and collaboratively in a fast-paced environment while managing multiple projects simultaneously.
• Prior experience with email marketing platforms is preferred but not required.

This role is ideal for a motivated individual passionate about digital content creation and marketing innovation who is eager to contribute their skills in a growing company.

Job Type: Full-time

Pay: $45,952.17-$68,870.50 per year

Benefits:

• Employee assistance program
• Extended health care
• Life insurance
• Paid time off
• RRSP match
• Vision care

Education:

• Bachelor's Degree (preferred)

Language:

• English (preferred)

Work Location: In person