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Regional Marketing ManagerPwC CanadaVancouver, British Columbia, Canada

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Regional Marketing Manager

PwC Canada
  • CA
    Vancouver, British Columbia, Canada
  • CA
    Vancouver, British Columbia, Canada

Über

At PwC, our people in marketing focus on collaboration to develop and execute strategic marketing initiatives. These individuals focus on driving revenue growth, promoting the Firm's services, enhancing brand visibility, and capturing new business opportunities. They utilise market research, digital marketing, creative campaigns, and effective strategies to engage clients, enhance the firm's brand and market presence, and achieve organisational targets. Our Regional Marketing team leads external brand strategy development and implementation across multiple business units, media, social and digital channels. As part of the team, you'll be involved with driving marketing programs, branding events, corporate leadership seminars, public relations and business marketing forums.
Meaningful work you'll be part of
As a Regional Marketing Manager, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. Responsibilities include but are not limited to:
Serve as the primary marketing voice for BC regional leadership, providing strategic insights that shape and influence marketing strategy
Supporting the Regional Vice Chair by enabling the adoption and leverage of national marketing campaigns in region (through coordination with national marketing teams); manage the budget, ROI and performance evaluation of regional initiatives
Planning and often managing event logistics, including critical path development, invitation development and distribution, registration management, seating plans, event team liaison, list management, presentation development, ROI metrics, and other related support as needed
Tactics may include but are not limited to events and webinars, email marketing, organic social media, content production, and sponsorship
Working closely with PR to identify and nurture regional media opportunities
Raising the profile of regional leadership by providing hands on social medial support, including writing long form content
Assisting in the planning and execution of marketing initiatives with our internal teams, business stakeholders and agency partners
Writing content for a variety of external communications, online advertising, and select internal communications
Reviewing and editing marketing materials to ensure content produced is of high quality, with consistent use of PwC brand guidelines
Support of regional industry focused event/sponsorship opportunities. This will include nurturing relationships with associations and organizers
Experiences And Skills You'll Use To Solve
Proven B2B marketing experience, preferably in a professional services or corporate environment
Event experience is required
Experience in leveraging social media with proven results in building engagement and audience
Experience in the management of external suppliers of support services
Experience in managing a budget in support of marketing and event plans
Exceptional project management and leadership skills with the ability to manage multiple priorities and lead cross-functional teams in a fast-paced setting
Proven ability to build strong relationships, influence stakeholders across teams and levels, and drive strategic initiatives
Experience with CRM and email marketing platforms (e.g., Salesforce Marketing Cloud, Phenom)
An innovative problem solver comfortable proposing new ideas and solutions
A demonstrated commitment to valuing differences and working alongside and/or coaching diverse people and perspectives
PwC Canada is committed to cultivating an inclusive, hybrid work environment. Exact expectations for your team can be discussed with your interviewer
This position ensures continuity and upholds our standards of excellence following the departure of a valued team member.
The salary range for this position is $81,900 - $131,900. The posted salary range represents the expected hiring range for PwC locations in major city centres. Given our national recruiting approach, ranges may vary for positions in other locations. At PwC Canada, base salary is determined by your skills, experience, qualifications and work location. In addition to base salary, eligible employees may have opportunities to participate in variable incentive pay programs which are designed to reward individual and firm-wide achievements. We are committed to offering competitive compensation and adhere to all relevant pay transparency legislation. During the hiring process, our Talent Acquisition team will provide details about our comprehensive total rewards package.
Why you'll love PwC
We're inspiring and empowering our people to change the world. Powered by the latest technology, you'll be a part of diverse teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about our Application Process and Total Rewards Package at: Canada acknowledges that we work and live across Turtle Island, on the land that is now known as Canada, which are the lands of the ancestral, treaty and unceded territories of the First Nations, Métis and Inuit Peoples. We recognize the systemic racism, colonialism and oppression that Indigenous Peoples have experienced and still go through, and we commit to allyship and solidarity.
We're committed to providing accommodation throughout the application, interview, and employment process. If you require accommodation to be at your best, please let us know during the application process.
The use of artificial intelligence (AI) in recruiting is just getting started, so we know you have questions about how and why we use it. At certain points during our recruiting process, we rely on AI to improve your experience. This could be during resume review or curating personalized job recommendations, asking you clarifying questions via a chatbot or during our interview scheduling to improve your experience. Our use of AI helps ensure we combat bias by evaluating candidates equally and fairly, without seeing identity information, such as your name, or gender for example). AI also helps us better predict successful hires by reviewing all applicants for a role and the relationship between your skills, experience and likely success at PwC Canada. While AI supports parts of our recruitment process, final hiring decisions always involve human review. For more information about our use and protection of your data, please refer to our Privacy Policy WD
  • Vancouver, British Columbia, Canada

Sprachkenntnisse

  • English
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