Marketing Coordinator

About Discovery Garden

Discovery Garden powers digital collections for libraries, museums, galleries, and archives around the world. From Babe Ruth's telegrams at the Baseball Hall of Fame to iconic Golden Gate Bridge photographs at the San Francisco Public Library, we help institutions preserve, manage, and share their most valuable digital assets. Founded in 2010 by the creators of Islandora, we bring over 15 years of deep expertise in digital repositories, innovation, and hosting services. Now merged with Born-Digital, the largest Islandora services provider in the U.S., we're accelerating innovation and delivering future-ready repository solutions built to last.

About the Opportunity

The Marketing Coordinator reports to the Chief Revenue Officer (CRO) and supports the day-to-day marketing needs of the company by coordinating campaigns, analyzing data, managing marketing tools, and keeping projects moving smoothly. This role is ideal for someone who's highly organized, detail-oriented, and comfortable working with digital tools in a fast-paced SaaS environment.

This position supports fully remote candidates who are able to overlap with the majority of our regular business hours of 9am to 5pm Atlantic Time, Monday to Friday. We have shared office space available in downtown Charlottetown, PEI for those who prefer a hybrid workplace. Candidates must be legally entitled to work in Canada; we are unable to sponsor visas at this time.

Key Responsibilities

Marketing Operations & Administration

• Provide administrative support to the discovery garden team across campaigns, projects, and initiatives
• Maintain and update marketing calendars, timelines, and documentation
• Manage vendor contracts, invoices, and marketing budgets in collaboration with management

Campaign & Content Support

• Own and manage the execution of digital marketing campaigns (email, social, paid
• media, webinars)
• Own and manage event schedule and execution including vetting sponsorship opportunities and coordinating event logistics
• Draft, format, and schedule content in marketing automation and email tools
• Coordinate asset creation and distribution with designers, writers, and external partners
• Ensure brand guidelines are followed across all materials

Data, Tools & Reporting

• Maintain marketing database, contact lists, and Hubspot CRM hygiene
• Support marketing automation and lead management processes in collaboration with Sales
• Analyze and report on campaign performance, lead activity, and website metrics
• Ensure accurate tracking, tagging, and documentation of marketing activities and budget

Cross-Functional Collaboration

• Liaise with Sales, Product, Customer Success, and external agencies
• Support handoffs between Marketing and Sales (leads, campaigns, enablement
• assets)
• Assist with product launches and go-to-market activities
  

Required Skills & Qualifications

• 1–3 years of experience in a marketing, admin, or operations role (SaaS or tech preferred)
• Strong organizational and time-management skills
• High attention to detail and accuracy
• Comfortable working with marketing tools such as CRM systems (e.g., HubSpot), email platforms, and CMS tools
• Proficiency in Google Workspace
• Strong written and verbal communication skills (English)
  

Nice to Have

• Experience in a B2B SaaS environment
• Bachelor's degree or college diploma in marketing, business, communications, or journalism
• Basic understanding of digital marketing concepts (SEO, content marketing, email, paid media)
• Experience supporting remote or distributed teams

What Success Looks Like

• Marketing campaigns run on time, producing results and without operational friction
• Data and systems are accurate, organized, and up to date
• The supporting team (e.g. Sales, Product) spends more time on strategy and creativity, less on coordination
• Stakeholders experience smooth communication and reliable follow-through

Location

Charlottetown, Prince Edward Island (Hybrid)

Department

Sales & Marketing

Employment Type

Full-Time

Minimum Experience

Mid-level