Social Media Manager

Social Media Manager

Rumble Wellness Group (Rumble
• Primal
• Tempo)

Role Overview

Rumble Wellness Group is looking for a highly organized, hands-on Social Media Manager to execute and manage the day-to-day social presence across our three growing brands:

• Rumble Boxing – high energy, community, performance
• Primal – premium wellness and recovery lifestyle
• Tempo – high-performance Megaformer training

This is an execution-focused role. You will be responsible for planning, creating, posting, and managing content across all brand accounts to ensure a consistent, engaging, and on-brand social presence.

You will work closely with the Head of Brand & Content to bring brand strategy to life and ensure content is delivered consistently and on time.

Key Responsibilities

1. Manage Daily Social Execution (All Brands)

• Manage and post content across:
  • Instagram
  • TikTok
  • Facebook (as applicable)
• Maintain consistent posting cadence for:
  • Rumble
  • Primal
  • Tempo
• Schedule content using social tools
• Ensure all posts align with brand voice and visual standards

2. Content Creation (Hands-On)

This role requires strong execution skills.

You will:

• Edit short-form video (Reels, TikTok)
• Create simple graphics (Canva or similar)
• Write captions and calls-to-action
• Format content for each platform
• Repurpose existing content into multiple posts

You do not need to be a full creative director, but you must be comfortable producing content quickly and consistently.

3. Content Planning & Calendar Management

• Build and maintain a monthly content calendar for all brands
• Coordinate with:
  • Head of Brand & Content
  • Marketing team
  • Studio teams across cities
• Align content with business priorities:
  • Membership sales
  • Personal training
  • New launches
  • Promotions
  • Events and partnerships

4. Content Collection & Coordination

• Request and collect content from studios in:
  • Vancouver
  • Calgary
  • Toronto
• Provide studios with content guidelines and shot lists
• Organize and manage content libraries
• Identify content gaps and proactively source materials

5. Community Management

• Monitor and respond to:
  • Comments
  • Direct messages
  • Mentions and tags
• Engage with members, partners, and local communities
• Escalate leads, complaints, or partnership opportunities when appropriate

6. Performance Tracking

• Monitor basic social metrics:
  • Engagement
  • Reach
  • Follower growth
• Provide monthly performance summaries
• Identify top-performing content and trends

What Success Looks Like (First 6–12 Months)

• Consistent posting across all three brands
• Clear brand voice and visual consistency
• Increased engagement and community interaction
• Reliable content pipeline from all cities
• Social media supporting key business priorities and launches

Qualifications

Experience

• 2–4 years managing social media accounts
• Experience in fitness, wellness, lifestyle, hospitality, or retail preferred

Execution Skills (Required)

• Short-form video editing (CapCut, InShot, or similar)
• Canva or basic design tools
• Strong caption writing and platform understanding
• Experience managing multiple accounts

Mindset

• Highly organized and detail-oriented
• Fast and reliable executor
• Comfortable working in a fast-paced, growing company
• Proactive and solution-oriented
• Passion for fitness, wellness, or lifestyle brands is a strong asset

Reporting Structure

Reports to: Head of Brand & Content
Works closely with:

• Marketing Operations
• Digital Ads team
• Local studio teams

Location

Remote within Canada (Vancouver preferred)
Occasional travel to key markets may be required.