(Senior) Regional Marketing Manager (m/f/d)

Work Your Magic with us!

Ready to explore, break barriers, and discover more? We know you've got big plans - so do we! Our colleagues across the globe love innovating with science and technology to enrich people's lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That's why we are always looking for curious minds that see themselves imagining the unimaginable with us.

Everything we do in Electronics is to help us deliver on our purpose of being the company behind the companies, advancing digital living. We are dedicated to being the trusted supplier of high-tech materials, services and specialty chemicals for the electronics, automotive and cosmetics industries. We foster a global collaborative organization made up of individuals who have the passion to win, obsess about the customer, are relentlessly curious and act with urgency. Together, we push the boundaries of science to make more possible for our customers.

In your role as a (Senior) Regional Marketing Manager (m/f/d) for the special effect pigments in the coatings market segment, you will become a key player in our Surface Solutions EMEA Regional Marketing team. The Surface Solutions Business Unit, a mid-sized multinational leader in the pigments industry, is subject to a planned divestment to the company Global New Materials International (GNMI), headquartered in China, as of August 1st 2025. This role will be part of the divestment.

Your Role:

In this role, you will lead regional as well as international marketing initiatives and develop innovative go-to-market strategies. Your responsibilities will include designing and implementing engaging marketing campaigns that utilize physical tools, graphics, layouts, and videos to captivate our audience. You will also organize impactful customer workshops and trade fairs in collaboration with our Sales Team to strengthen relationships and drive engagement. Conducting comprehensive customer segmentation analyses will be essential to uncover valuable insights into preferences and behaviors. Additionally, you will assess the effectiveness of previous campaigns to optimize ROI for future initiatives and provide account managers with actionable insights on market trends, ensuring an exceptional customer experience across both digital and offline platforms.

Who You Are:

• Minimum 3 years of experience in a similar role, preferably within the pigment or coating sector
• Minimum of 1-2 years of experience with graphic design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) or alternatives like Canva, for creating and editing compelling visual content
• Technical understanding of application lab processes, facilitating effective collaboration with technical teams
• Experience in organizing customer workshops and local trade events
• Strong background in marketing mix management, including digital marketing Excellent listening skills and effective communication abilities with a fluency in English and German at minimum intermediate level
• Proven experience in cross-functional and cross-border collaboration

If you are ready to make an impact and drive success in the effect pigments market for coatings, we invite you to apply and join our international team!

What we offer:

We are curious minds that come from a broad range of backgrounds, perspectives, and life experiences. We believe that this variety drives excellence and innovation, strengthening our ability to lead in science and technology. We are committed to creating access and opportunities for all to develop and grow at your own pace. Join us in building a culture of inclusion and belonging that impacts millions and empowers everyone to work their magic and champion human progress!

Apply now and become a part of a team that is dedicated to Sparking Discovery and Elevating Humanity!

Wünschenswerte Fähigkeiten

• Adobe Creative Suite
• Photoshop
• Illustrator
• InDesign
• Graphic Design
• Digital Marketing

• Darmstadt, Hesse, Germany

Berufserfahrung

• Brand Specialist / Manager
• Marketing Project Manager
• CRM Campaign

Sprachkenntnisse

• English