Senior Analyst, Digital ExperienceWALGREENS • Deerfield, Illinois, United States
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Senior Analyst, Digital Experience
WALGREENS
- Deerfield, Illinois, United States
- Deerfield, Illinois, United States
Über
Responsible for ideating and executing Walgreens.com product discovery optimization strategy including data analysis, reporting results, and process management from ideation to execution. This role will analyze customer information, customer behavior, and competitive benchmarking to prioritize actions necessary to improve the customer research/shopping experience. This role is responsible for leading data enablement and will serve as the subject matter expert for internal search and browse analytics. This role will also lead various cross-functional partnerships to further evolve and streamline ways of working. Works highly collaboratively within a matrix organization to assist cross functional teams in delivering against objectives.
Job Responsibilities
- Supports the analysis of customer information including external data, internal search and browse insights, website behaviors, and post-transaction data, to assist in identifying conversion opportunities that improve the customer experience across both website and native app.
- Creates dashboards and scorecards to assist stakeholders in monitoring the digital business
- Serves as the subject matter expert and lead for analytics improvements and advancement, partnering with direct and cross-functional teams to execute
- Supports key cross-functional partners with ad hoc analysis to support internal and supplier business requests
- Builds and presents business cases to support initiatives and programs that drive site innovation
- Prepares and presents analysis and KPI benchmark to management.
- Partners with governance and product teams for relevancy algorithm fine tuning
- Optimizes digital shelf merchandising strategy
- Monitors internal search results routinely to troubleshoot and identifies existing issues within the funnel to remove friction and aid decision- making.
- Monitors and leads strategy for taxonomy optimizations along with cross functional partners, such as SEO
- Analyzes product attributes and content to improve organic and internal search and browse product discovery results.
- Analyzes relevancy triggers to trouble shoot customer experience issues.
- Assists with monitoring the competitive landscape and communicate new trends. Supports the identification of various options to differentiate our brand within the market and identify best practices.
About Walgreens
Founded in 1901, Walgreens (www.walgreens.com) proudly serves nearly 9 million customers and patients each day across its approximately 8,500 stores throughout the U.S. and Puerto Rico. Walgreens has approximately 220,000 team members, including nearly 90,000 healthcare service providers, and is committed to being the first choice for pharmacy, retail and health services, building trusted relationships that create healthier futures for customers, patients, team members and communities
Basic Qualifications
- Bachelor's Degree and at least 1 years of experience in merchandising or digital OR High School/GED and at least 4 years of experience in merchandising or digital.
- Intermediate level skill in PowerBI, or similar
- Advanced level skill in Microsoft Excel, PowerPoint and Word
- Willing to travel up to/at least 5% of the time for business purposes (within state and out of state).
Preferred Qualifications
- At least 4 years’ experience in strategy, consulting, merchandising, or marketing
- Experience working in a digital environment or merchandising
- Experience working with B2B or B2C website platforms
- Experience using time management skills such as prioritizing/organizing and tracking details and meeting deadlines of multiple projects with varying completion dates
- Experience working in fast-paced environment
- Strong knowledge of consumer product merchandising and visual merchandising
- Knowledge of customer centric retailing principles and the analytics of customer purchase behavior
- Strong knowledge of web analytics
- Experience working with Adobe Experience Manager and Adobe Analytics
- Experience with JIRA, Azure, Workfront, or similar project management tools
- Experience working with search platforms, such as Algolia
Salary Range: $79300 - $127000 / Salaried
Sprachkenntnisse
- English
Hinweis für Nutzer
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