Marketing Analytics Managercommunityni.org - Jobboard • Belfast, Northern Ireland, United Kingdom
Marketing Analytics Manager
communityni.org - Jobboard
- Belfast, Northern Ireland, United Kingdom
- Belfast, Northern Ireland, United Kingdom
Über
Responsibilities
All the work is virtual
Develops and oversees digital and offline campaign tracking requirements.
Manages data quality control, classification, and upload to database/CMS platforms. Designs cross-team campaign templates, processes, and / or procedures and performs peer quality controls.
Develops and completes all ad hoc, weekly, monthly, and quarterly reporting deliverables. Provides analysis for optimization of marketing spend and other strategic issues.
Collaborates with marketing teams to share insights & learnings with providers.
Manages campaign process including executing timely and accurate campaign files, count requests, reporting and analyses.
Gather and interpret data to develop actionable steps to improve digital experiences and optimize business performance. Identifies and explores opportunities for expanding data sources and/or custom models.
Analyzes data for multiple enterprise-wide priorities including digital member behavior, content consumption, marketing campaigns, test and learn campaigns, and audience targeting and optimization efforts
Qualifications
Bachelor’s degree and 5+ years of experience developing, analyzing, and reporting on highly transaction websites.
Experience with reporting suites, Google Analytics and G-Suite
Ability to interpret data and draw actionable insights and make recommendations to the business.
Preferred
Experience working in a direct response marketing-driven organization
Experience with reporting on personalized digital experiences.
Any analytics certifications.
Additional Requirements
Regular and reliable job attendance
Effective verbal and written communication skills
Exhibit respect and understanding of others to maintain professional relationships
Independent judgment in evaluation options to make sound decisions
In order to apply for this position, please copy/paste the address below in a new tab or window to submit the Pre‑Screen Questionnaire with your Resume: https://forms.gle/bJMMV98F5x4XpoQKA
Room 311, Scottish Provident Building, 7 Donegall Square West, Belfast BT1 6JH Belfast BT14JB
#J-18808-Ljbffr
Sprachkenntnisse
- English
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