Customer Strategy

Job Description:

Customer Strategy & Experience Design Student

Location: Sault Ste. Marie or Toronto (Onsite)
Duration: Summer (May-August 2026)

Type: Student Full Time

Range: $ $28.50

We are ready to take this game to the next level and need someone passionate to play a crucial role in supporting Lottery Innovation in the discovery, design, and scaling of key customer journeys to achieve measurable results. This includes aiding the digitization of lottery games and expanding lottery offerings into new channels..

YOUR ROLE IN THE GAME

Reporting to the Director, Enterprise Customer Strategy & Experience, you will be empowered to:

• Analyze needs of customer target segments and design experience strategies against them

• Work closely with product marketing, customer insights, and innovation teams to develop and test new experiences across key moments in the customer journey

• Inform the planning and prioritization of opportunities based on customer desirability frameworks and impact on key customer metrics

• Apply human-centered design principles to develop intuitive and engaging customer journeys that enhance customer engagement and satisfaction

• Make ideas tangible for teams through visual storytelling and service design techniques

• Coordinate and provide direction to teams to ensure successful implementation of CX strategies and process improvements

WHAT YOU BRING TO THE GAME

Education & Experience:

•  Enrolled in a relevant post-secondary education program (Business/Commerce, Communications, Psychology or related field; MBA – Marketing, Innovation & Strategy, and/or Design Thinking focus)

• Understanding of design thinking and human-centered design tools (including customer journeys, empathy maps, personas, and service blueprints); familiarity with UX and CX tools including Figma, Miro, Qualtrics, and is an asset 

Relevant Skills:

• Effective verbal and written communication abilities

• Problem solving and proven analytical capabilities (including the ability to draw insights from data)

• An aptitude for learning on the job – a willingness to grow and adapt

• Effective interpersonal skills and the ability to work both independently and collaboratively with teams

BENEFITS OF JOINING THE WINNING TEAM

• Growth Focus: Become your best self with access to new opportunities and personalized support programs.
• Comprehensive Learning: 24/7 access to robust online learning programs.
• Equity, diversity, and inclusion: Core to OLG's culture, empowering employees to bring their authentic selves and make a meaningful impact across Ontario.

To learn more about our organization and other opportunities visit our career site.

Application Instructions:
If you are in a registered co-op program, please apply through this job posting by the deadline AND notify your Co-op Program Office, as required.

If you are not in a registered co-op program or we have not posted at your school, please apply through this job posting by the deadline.

Application Deadline: February 8, 2026.

OLG is an equal opportunity employer. We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. Please contact Human Resources at if you require accommodation at any time throughout the hire process.

We welcome applicants from all backgrounds and experiences. If you bring relevant skills and a willingness to learn, we encourage you to apply—even if you don't meet every listed qualification. We sincerely appreciate your interest; while we are unable to contact everyone, those selected for the next steps will be notified.

We thank you for your interest in this opportunity; however only those individuals selected for an interview will be contacted.

Personal information is collected by the Ontario Lottery & Gaming Corporation (OLG) and/or its third party service provider(s) under the authority of the Ontario Lottery and Gaming Corporation Act, 1999, SO 1999, c 12, Sch L and the Employment Standards Act, 2000, S.O. 2000, c. 41 (as amended) and will be used for the purpose of determining qualifications for employment with OLG and for recruitment modernization initiatives. The information will be managed in accordance with all applicable laws, OLG's Protection of Privacy Policy (the Policy) and related policies and procedures. For any questions about this collection, please contact , Foster Drive, Sault Ste. Marie, ON, P6A 6V2.