Creative Technologist Intern

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Job Description Summary:

The Creative Technologist Intern helps drive the integration and application of creative technology solutions to enable tech-augmented marketing for The Coca-Cola Company. This role is responsible for leveraging generative AI and creative automation to generate and deliver high-quality adaptations across channels and markets. The Manager will ensure the delivery of adaptations in a playbook or toolkit format and manage their deployment to the Digital Asset Management (DAM) system, supporting speed, personalization, and creative excellence.

Lead Creative Technology Integration:

• Champion the use of Adobe Fizzion, Firefly, GenStudio, and other emerging creative technology platforms to accelerate content adaptation and personalization at scale.
• Develop and implement scalable creative technology solutions to support performance marketing and content supply chain optimization.

Generate and Deliver Adaptations:

• Use creative technology to generate adaptations of content for media, print, packaging, and digital channels.
• Ensure delivery of adaptations in a standardized playbook or toolkit format, and manage their upload and organization within the DAM system.

Automation & Workflow:

• Automate content workflows to accelerate production timelines while maintaining high creative standards.
• Implement quality control and governance mechanisms to ensure brand integrity across all generated content.

Capability Building:

• Stay current with emerging technologies in generative AI, creative automation, and digital experience platforms.

Qualifications & Requirements

• Currently pursuing a Bachelor's degree or have graduated from their degree program no earlier than December 2025 in Creative Technology, Digital Media, Computer Science, or related field.

Preferred Skills

• Proficiency with Adobe Creative Cloud, Adobe Firefly, GenStudio, and other generative AI platforms.
• Strong understanding of personalization strategies, content supply chains, and performance marketing.
• Experience with automation tools, APIs, and data-driven content systems is a plus.
• Excellent communication skills and the ability to explain complex technical concepts to non-technical stakeholders.
• Familiarity with MarTech stacks, DAM systems, and content orchestration platforms.
• Experience with interactive content, motion design, or web-based creative experiences.
• Passion for innovation, experimentation, and scaling creative excellence.

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Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.