Marketing Coordinator

Job Title: Marketing Coordinator - Franchise Sales Department

Location: Franklin, TN

Job Type: Full-time

Salary: $45,000-$50,000, plus opportunities for bonus/commission.

Company Overview:

Premier Pools & Spas, the largest swimming pool franchise in the United States, is seeking a highly motivated and organized Marketing Coordinator to support our Franchise Sales team by generating and nurturing high-quality franchise leads.

If you thrive in a fast-paced environment, enjoy collaborating across teams, and have a strong interest in digital marketing and lead generation, we'd love to hear from you

Job Description:

The Marketing Coordinator – Franchise Sales will work closely with the Director of Franchise Development and the Corporate Marketing team to support lead generation efforts aimed at prospective franchise owners. This role plays a critical part in driving awareness, interest, and qualified leads through digital campaigns, broker relationships, and industry events.

Key Responsibilities:

• Digital & Paid Advertising : Support and run franchise lead generation campaigns, including Google Ads and Meta (Facebook/Instagram) Ads, in collaboration with the Marketing team.
• Social Media Coordination : Assist with organic and paid social media campaigns across platforms such as Facebook and LinkedIn, ensuring consistent and on-brand messaging
• Franchise Broker Networks : Communicate with franchise broker networks to manage inquiries, maintain broker relationships, update broker webpages, and respond to territory requests.
• Industry Events : Coordinate participation in franchise and pool industry events, including trade shows, broker conferences, and expos.
• Email & Print Marketing : Support email marketing campaigns and coordinate print advertising placements with industry publications.
• Awards & Industry Recognitions : Manage submissions and documentation for franchise awards, rankings, and industry recognition opportunities.

Qualifications & Experience:

• 1–3 years of experience in marketing, lead generation, or digital advertising preferred.
• Hands-on experience with Google Ads and Facebook/Meta Ads is strongly preferred.
• Familiarity with CRM systems, email marketing platforms, and social media management tools is a plus.
• Experience working in or alongside sales teams is preferred.
• Strong organizational skills with the ability to manage multiple projects and deadlines.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Self-motivated, detail-oriented, and results-focused

Benefits:

• Competitive base salary with commission/bonus opportunities.
• Comprehensive health and wellness benefits.
• Paid time off and holidays.
• Opportunities for professional growth and advancement within a rapidly expanding organization.
• Collaborative team environment with exposure to both marketing and franchise development leadership.

Job Type: Full-time

Pay: $45, $50,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Ability to Commute:

• Franklin, TN Required)

Ability to Relocate:

• Franklin, TN 37067: Relocate before starting work (Required)

Work Location: In person