Marketing Manager

Job Summary
We are seeking an energetic and strategic Marketing Manager to lead our marketing objectives and drive brand growth across multiple channels. In this role, you will develop and execute comprehensive marketing strategies that enhance our digital presence, increase customer engagement, and boost sales. Your expertise in digital marketing, content creation, and multichannel campaigns will be essential in positioning our brand for sustained success. This is an exciting opportunity for a proactive leader passionate about innovative marketing solutions and data-driven results.

Duties

• Develop and implement integrated marketing strategies across digital and social media, and advertising channels to maximize brand visibility and engagement
• Create, manage and optimize marketing campaigns using tools such as Google Analytics, Google AdWords, Meta Ads, and marketing automation platforms to track performance and ROI
• Oversee content marketing efforts including copywriting, email campaigns, and SMS campaigns.
• Coordinate social media ideas and content creation on platforms like Instagram & Facebook to grow a strong online community.
• Oversee budgeting for all marketing activities ensuring optimal allocation of resources for maximum impact
• Utilize Adobe Creative Suite tools (or other) to produce engaging visual content that aligns with brand standards
• Analyze campaign data using analytics tools such as Google Analytics to refine strategies and improve performance metrics

Requirements

• Proven experience in digital marketing, content marketing, B2B marketing, and multichannel campaign management
• Strong knowledge of SEO best practices to improve organic search rankings
• Proficiency in social media marketing platforms including Facebook Advertising and other paid media channels
• Hands-on experience with Adobe Creative Suite (Photoshop, Illustrator) for content creation
• Familiarity with programs such as Figma, Klaviyo, Shopify, HTML basics, and website management for content updates and optimization
• Expertise in marketing automation tools to streamline campaigns and nurture leads effectively
• Solid understanding of performance marketing techniques including Google AdWords campaigns and email marketing strategies
• Ability to analyze data using Google Analytics and other analytics tools to measure success and inform decision-making
• Excellent copywriting skills with the ability to craft compelling messages tailored to diverse audiences
• Strong project management skills with the ability to handle multiple campaigns simultaneously within budget constraints
• Knowledge of print advertising methods as well as e-commerce platforms for integrated marketing efforts

Join us as a Marketing Manager if you're ready to lead innovative campaigns that make a real impact Bring your passion for digital strategy, creativity, and data-driven insights to help shape the future of our brand's growth.

Pay: $55, $75,000.00 per year

Benefits:

• Employee discount
• Paid time off

Work Location: In person