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Why this role matters
Professional Services is where strategy meets execution. But too often the story stops at PowerPoint slides and checkboxes. We want to change that. We want to show how modern PSPs transform client outcomes and position Miro as the hub where that transformation happens. We’re hiring someone to own and elevate the narrative to push ideas people remember, not just metrics people track.
What you’ll be doing This is a hands-on creative role with strategic impact.
Build the editorial playbook for how Miro shows up in the PSP world from awareness to adoption and deep engagement.
Write content that people actually read: whitepapers, playbooks, POVs, LinkedIn pieces, industry reports, case studies, newsletters, and more.
Talk to real PSP leaders and practitioners, extract the gold, and turn it into stories that matter.
Lead signature storytelling initiatives, campaigns, thought leadership programs, and creative collaborations that lift Miro’s voice in the industry.
Partner with internal teams (Growth, Marketing, Community, Product, PR) to amplify, distribute, and reuse content in ways that actually stick.
Experiment with formats and ideas to create memorable content, not templated work.
This is not about hitting quota. It’s about quality, resonance, and influence.
How We Think About Success Here In 12 months, we want to see:
Miro recognized as a top voice in the PSP world (by sentiment, engagement, and industry mentions).
2–3 standout campaigns that people talk about — not just launch, but reference.
A content library that isn’t dusty; it gets used by Sales, CS, Product, and Community.
Clear links between your content and real business outcomes (pipeline, adoption, evangelism).
Earned signals across media, stages, partnerships, and community buzz.
Who you are You’ll Thrive Here If This Sounds Like You
You’ve lived in the world of content and ideas for 5–7+ years, ideally with strategic storytelling experience in B2B or professional services contexts.
You write with personality and clarity. Complex ideas feel simple when you explain them.
You get PSPs. Whether you’ve worked in or closely with consulting, agencies, training firms, or you understand how they think and operate, you empathize with this audience.
You bring strategy and craft. You’re not just tactical; you think about why content exists and what it moves.
You’re autonomous but collaborative. You love doing the work and building something bigger with others.
You’re curious and research-driven. You dig in, learn fast, and connect dots others miss.
Nice Bonuses
B2B SaaS experience
Workshop or facilitation experience
Multimedia content experience (audio/video)
A personal newsletter, blog, podcast, or public voice
The reality This is a senior individual contributor role with no direct reports, but a big opportunity to shape something meaningful with executive support. You’ll have freedom to experiment and responsibility to set the bar rather than follow it. If you like autonomy and real impact over process, you’ll feel at home.
Practical stuff
Remote, EU time zone.
Some travel for interviews, events, and collaboration.
We reward impact, not output.
You’ll work closely with Growth, Marketing, Product, Community, and executive leadership.
This role is not for you if…
You’re looking for a content factory role focused on volume, SEO quotas, or rigid calendars.
You prefer heavy structure, long approval chains, or very clearly defined playbooks.
You want to manage a large team rather than do the work yourself.
You haven’t written hands-on content in years and don’t miss it.
You’re uncomfortable having a point of view or putting your name behind ideas.
You need step-by-step direction to get started.
You’re not excited by ambiguity, experimentation, or building something from scratch.
Ams What’s in it for you
Competitive equity package
Medical insurance coverage
Lunch, snacks and drinks provided in the office
Wellbeing benefit and WFH equipment allowance
Annual learning and development allowance to grow your skills and career
Travel allowance for your commute
Opportunity to work for a globally diverse team
Inspiring workplace in Amsterdam
About Miro Miro is a visual workspace for innovation that enables distributed teams of any size to build the next big thing. The platform's infinite canvas enables teams to lead engaging workshops and meetings, design products, brainstorm ideas, and more. Miro, co-headquartered in San Francisco and Amsterdam, serves more than 100M users and 250,000 companies. We are a global team focused on collaboration and belonging. If this sounds like something that excites you, we want to hear from you!
Check Out More About Life At Miro
YouTube: https://www.youtube.com/@lifeatmiro
Blog: https://miro.com/careers/life-at-miro/all/
Instagram: https://www.instagram.com/mirohq/
At Miro, we strive to create and foster an environment of belonging and collaboration across cultural differences. Miro’s mission — Empower teams to create the next big thing — is how we think about our product, people, and culture. We believe that creating big things requires diverse and inclusive teams. We are working to build a more diverse Miro, cultivate a sense of belonging for future and current Mironeers around the world, and foster an environment where everyone can collaborate and embrace differences. This description includes a recruitment privacy notice: Miro handles and uses personal data of job applicants in line with its Recruitment Privacy Policy found here.
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Sprachkenntnisse
- English
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