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Director, Analytics ForecastingWarner Bros.United States
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Director, Analytics Forecasting

Warner Bros.
  • US
    United States
  • US
    United States

Über

divh2Warner Bros. Motion Picture Group Data Executive/h2pThe Warner Bros. Motion Picture Group is looking for an entrepreneurial data executive to play a key role in the analysis of film marketing. The ideal candidate is a subject matter expert in data science and econometrics with applied experience in media mix modeling (MMM) and ad effectiveness measurement in a dynamic environment. This person will apply statistical modeling and machine learning to Warner Bros. content offerings developed by the Motion Picture Group throughout their lifecycle. This is an opportunity to drive the success of notable films with the storied Warner Bros. studio at a pivotal moment in the entertainment industry./ppYour role accountabilities include:/pulliOversee the design, implementation, and interpretation of media mix models (MMM) and marketing experimentation to quantify advertising effectiveness and guide investment decisions./liliPartner with marketing, distribution, research, and executive leadership to translate complex analytical findings into clear, actionable insights that influence campaign strategy, creative direction, and audience targeting./liliDevelop robust testing roadmaps and oversee the evaluation of marketing campaigns, ensuring learnings are systematically captured and applied to future initiatives./liliDirect the integration and utilization of diverse data sources to enhance measurement accuracy and modeling sophistication./liliIdentify opportunities to innovate with emerging technologies, including generative AI, Retrieval Augmented Generation (RAG), and agentic workflows, to improve forecasting, automation, and insight generation./liliGuide the creation of dashboards, reporting tools, and analytical deliverables that enable stakeholders to monitor performance, understand drivers of success, and make data-informed decisions./liliMentor and develop a high-performing analytics team, fostering a culture of curiosity, technical excellence, and collaborative problem-solving./liliServe as a thought leader within the organization, staying current on industry trends in marketing science, measurement, and entertainment analytics./li/ulpQualifications and experience include:/pulliMinimum of 10+ years of experience in data science or marketing analytics/lili6+ years of experience with conducting data analysis in Python or R/lili6+ years utilizing databases and SQL/lili3+ years experience with media measurement, modeling, and optimization in an agency, consulting firm, or client-side role focused on marketing data science and/or media mix modeling./liliMasters Degree in Economics, Statistics, Mathematics, Computer Science, or similar quantitative field/liliQuantitatively oriented Ph.D preferred/liliHands on experience with techniques for modeling advertising effectiveness with media mix models (MMM), multi-touch-attribution (MTA), and/or marketing experimentation/liliNuanced understanding of how to utilize advanced statistical techniques to provide key insights that overcome structural challenges in data availability/liliFamiliarity with marketing technology tools such as ad platforms (Google, Facebook), identity resolution tools (LiveRamp, Neustar), web analytics (Google Analytics, Adobe Analytics)/liliExpertise in machine learning and predictive modeling approaches such as Random Forest, GBM, xgBoost, neural networks/deep learning, etc./liliExposure to advanced applications of genAI including Retrieval Augmented Generation and Agentic Approaches/liliSkilled researcher, able to distill large bodies of data to key findings and explain them to varied audiences/liliExperience evaluating campaigns and developing detailed testing roadmaps/liliKnowledge of survey design and analysis/liliStrong history of identifying opportunities for developing predictive models to meet business needs/liliMust be able to communicate complex findings effectively to stakeholders at all levels/liliLove of TV, Movies, Games, and Comics is a Plus!/li/ulpWarner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds, and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law./ppIf youre a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request./ppIn compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discoverys total compensation package for employees. Pay Range: $161,015.00 - $299,029.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation. If youre a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act./p/div
  • United States

Sprachkenntnisse

  • English
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