Marketing Coordinator

About the Company

A large Japanese food company located in Chino, CA, is seeking a Marketing Coordinator.

About the Role

The Marketing Coordinator will be responsible for various aspects of product and market research, product development coordination, campaign development and execution, content and communication, cross-functional collaboration, performance monitoring, and event and trade show support.

Responsibilities

• Product & Market Research
• Research consumer trends, preferences, and purchasing behavior in the food category
• Analyze the competitive landscape and identify product opportunities and white space

• Stay up to date on culinary and industry trends

• Product Development Coordination

• Contribute to new product concepts and lead coordination with suppliers, designers, and internal teams
• Help evaluate samples, packaging specs, and product fit

• Collaborate with production to align product positioning and quality

• Campaign Development & Execution

• Plan and implement integrated marketing campaigns (offline, digital, social, in-store, email, etc.)

• Coordinate timelines and deliverables for new product launches and seasonal promotions

• Content & Communication

• Write and edit product descriptions, packaging copy, digital content, and advertising materials

• Support creative asset development using Canva, CapCut, or similar tools

• Cross-Functional Collaboration

• Work closely with sales and production teams to execute launch strategies

• Lead internal communication efforts around product development timelines and progress

• Performance Monitoring

• Monitor marketing and product performance data

• Provide actionable insights and recommendations for continuous improvement

• Event & Trade Show Support

• Coordinate samples, and promotional materials for trade shows and sampling events
• Attend events to communicate directly with consumers and buyers, introducing products and sharing the brand's story

Qualifications

• 2–3 years of experience in product marketing, food marketing, or a related field (preferably in food or CPG)
• Ability to handle basic cooking tasks (e.g., product testing, recipe content, events)
• Interest in Japanese or Asian cuisine and food culture
• Proficiency in Word, Excel, and PowerPoint
• Basic knowledge of major social platforms: Instagram, TikTok, Facebook, Twitter, YouTube
• Experience with Canva, CapCut, or other basic design/video tools (preferred)

Preferred Skills

• Experience with photo and video shooting
• Familiarity with Photoshop, Illustrator
• Experience with WordPress
• Understanding of Google Analytics and/or Google Ads
• Experience in brand development or product launch planning
• Event coordination or trade show support experience

Pay range and compensation package

Salary: $26.00 – $28.00 /hour (DOE)

Benefit:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Mileage reimbursement
• Paid time off
• Travel reimbursement
• Vision insurance
• Company cell phone and PC will be provided.
• Bonus and incentive opportunities

Equal Opportunity Statement

We are committed to diversity and inclusivity in our hiring practices.