Content Analyst

CuraLinc Healthcare is looking for a curious and data-driven Content Analyst to support the development, measurement, and optimization of our mental health content. This role is ideal for someone who loves working with both numbers and narratives — translating performance data into actionable insights that shape strategy and improve member outcomes.
You'll be responsible for tracking how content performs across our digital platform, identifying engagement trends, maintaining metadata accuracy, and supporting initiatives like tagging audits, taxonomy QA, and accessibility compliance. By bringing structure and clarity to how we measure content success, you'll help ensure that every piece we publish delivers value. This is a great opportunity to grow content strategy and analytics skills in a fast-paced, mission-driven environment.
CuraLinc Healthcare delivers transformative mental health care fueled by connectivity, marrying technology and personalized advocacy to support thousands of the world's best employers and millions of their employees throughout their mental health care journey.

CuraLinc Healthcare is a service-driven organization whose employees are treated with professionalism and respect. We believe that "a chain is only as strong as its weakest link" and, therefore, look to hire high-performing professionals with outstanding experience, work ethic and character.

We strive to provide all selected applicants with a smooth recruitment experience. Therefore, we ask that you complete an application for employment via or this posting's easy apply. If you are selected for a position with CuraLinc, we will not ask for personal or financial information via email. Should you have any questions or concerns, please contact us via

Primary Responsibilities

• Track Content Performance Across Modalities Using Platform Analytics and Reporting Tools
• Audit and Maintain Metadata Accuracy (Tags, Categories, Content Types) Across the CMS
• Identify Opportunities to Improve Engagement, Personalization, and Navigation Through Data Insights
• Partner with Product and UX Teams to Evaluate A/B Tests and Feature Performance
• Monitor Accessibility and Localization Data to Ensure Inclusive and Scalable Content Delivery
• Create Dashboards, Reports, or Summaries to Guide Editorial Prioritization and Roadmap Planning
• Support Taxonomy Refinements and CMS Documentation Efforts

Required/Minimum Qualifications

• Bachelor's Degree in Data Analytics, Information Science, Psychology, Public Health, or a Related Field Preferred
• 1–3 Years of Experience Working with Content Data, Digital Analytics, or Structured Metadata
• Familiarity with Tools Like Google Analytics, Heap, or Similar Reporting Platforms
• Strong Attention to Detail and Comfort Working in Spreadsheets or Databases
• Interest in Mental Health, Behavior Change, and Inclusive Communication
• Bonus: Experience with CMS Tagging Systems, Accessibility Audits, or User Research

This is a full-time, salaried role, located in the continental United States and Hawaii, and includes a robust benefits package, with 100% company-paid single tier medical coverage insurance, PTO, 401(k) with match, dental, vision, life, and disability insurance.

CuraLinc is an Equal Opportunity Employer and does not discriminate on the basis of race, religion, color, sex, age, national origin or disability.