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Content Manager
Insignia Group of Companies
- London, England, United Kingdom
- London, England, United Kingdom
Über
Content Manager
will lead and execute a premium, insight-driven content strategy across Insignia and VCFC, ensuring consistent storytelling that reflects our luxury and financial payments positioning. This role will oversee editorial excellence, brand voice, and cross-functional collaboration to engage high-net-worth audiences, build credibility, and enhance brand visibility.
Key Responsibilities
Content & Comms Strategy: Lead the vision and plan for a cohesive content ecosystem supporting business goals across Insignia and VCFC.
Brand Voice & Narrative Architecture: Author, proofread, and maintain all messaging across digital, print, executive communications, and PR to reflect the company’s luxury and financial positioning.
Leadership & Editorial Excellence: Produce high-quality articles, reports, and insights that showcase expertise and resonate with HNWI audiences.
Editorial Calendar Ownership: Oversee and coordinate content calendar across marketing, Lifestyle Boutique, and sales teams; manage timelines, workflows, and pipelines in collaboration with the Junior Content Manager.
PR & Media Relations: Build and maintain relationships with top-tier financial and luxury media to enhance visibility and safeguard brand reputation.
Cross-Functional Collaboration: Partner with Product, CRM, Marketing, and Sales teams to ensure unified storytelling across all client touchpoints.
Compliance & Brand Integrity: Ensure all communications adhere to rigorous standards of accuracy, discretion, and regulatory alignment.
Measured Impact & Engagement Optimisation: Track engagement, sentiment, and brand perception, refining strategy and content to maximize impact.
Professional Requirements
Proven experience in luxury, financial services, or high-credibility sectors.
Exceptional writing, editing, and storytelling skills across multiple channels.
Experience managing content calendars and leading editorial teams or projects.
Strong understanding of PR, media relations, and thought leadership positioning.
Comfortable operating in regulated environments with high attention to detail.
Strategic thinker with ability to translate insights into compelling, brand-aligned content.
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Sprachkenntnisse
- English
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