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eCommerce Business Intelligence AnalystAt Home • Coppell, Texas, United States
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eCommerce Business Intelligence Analyst

At Home
  • US
    Coppell, Texas, United States
  • US
    Coppell, Texas, United States
Jetzt Bewerben

Über

At Home is looking for an eCommerce Business Intelligence Analyst to join our growing eCommerce team This person will gather, analyze, and compile data needed to identify trends and patterns, then make recommendations for business actions. They will summarize website behavioral & transactional reports for review by executives, managers, and stakeholders. This person will own the eCommerce teams analytics requests, create reports & dashboards, find friction points in the customer's journey, and provide supporting data for the A/B testing program & the Optimization Analyst. . Key Roles and Responsibilities
  • Identify growth opportunities by analyzing user behavior, navigation patterns, page performance, and conversion funnels
  • Establish dashboard and reporting standards for the entire eCommerce team focused on KPIs (sales, traffic, conversion, etc.)
  • Partner closely with Ecommerce senior leadership to determine business opportunities to improve revenue and/or profitability
  • Manage strategic direction of all site tagging. Partner with Development and QA teams to ensure accuracy and quality
  • Provide data-driven insights to increase overall site conversion and improve performance and customer experience
  • Educate teams in web analytics and create self-service analytics reporting culture
  • Work in partnership with Merchandising, Marketing, User Experience, and Finance teams to make recommendations specific to their business needs
  • Play a pivotal role in the site A/B testing strategy and subsequent analysis
  • Communicate to both peers and executive leadership opportunities for site improvements
  • Partner cross-functionally with peers who may analyze store performance, finance, merchandise and planning, and logistics to ensure learnings are applied to the area of largest impact
  Qualifications and Competencies
  • 3+ years of relevant web analytics experience is required
  • Proficient knowledge of Adobe Analytics, and tagging, is required. Experience with Adobe Launch/DTM is preferred
  • Experience with retail analytics with the ability to communicate complex concepts to a variety of audiences
  • The problem-solving mindset with experience in diagnosing, reporting, tracking, and resolving data quality issues
  • Strong analytic, quantitative, and data interpretation skills, and ability to transform data into actionable insights
  • Presentation skills are a must
  • Knowledge of digital marketing initiatives is preferred (Paid Search, SEO, Affiliates, Display)
  • Working knowledge of Power BI is a plus but not required
  • Working knowledge in SQL, R, or Python is a plus but not required
Type: Exempt 
  • Coppell, Texas, United States

Sprachkenntnisse

  • English
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