SEO Manager
Hollywood Bowl
- Hemel Hempstead, England, United Kingdom
- Hemel Hempstead, England, United Kingdom
Über
SEO Manager
you will join our growing digital team. Reporting to the
Group Ecommerce & Digital Director , this is a pivotal in‑house role with full ownership of our organic search strategy across a multi‑site, consumer‑focused, and increasingly international business.
You will define and deliver a clear SEO roadmap aligned to the company’s wider digital transformation goals, working closely with internal teams across marketing, content, UX, product, and technology to embed SEO best practice and drive measurable commercial results.
The Why Join Hollywood Bowl Group as our Program Manager, in return you’ll get:
Access to our Electric Vehicle scheme
22 days holiday + additional days with length of service
50% off food when you are working in centres
Optional pension plan
Ongoing training and development with access to development programmes and apprenticeship schemes
Free game vouchers every month
30% discount off food and drink for you and up to five friends
Access to our Employee Assistance Programme (EAP) for you and your family
Opportunity to join our healthcare cash plan
Financial long service awards
A £15 donation to our charity partner when you complete your induction
Enhanced maternity, paternity, adoption, and shared parental leave benefits
The What Key Responsibilities
Develop and execute SEO strategies to improve organic visibility, rankings, and traffic
Conduct keyword research, competitive analysis, and full SEO audits
Optimise on‑page content and oversee technical SEO improvements
Lead link‑building and off‑page SEO initiatives
Monitor and report on SEO performance, providing insights and recommendations
Stay up to date with search engine algorithm updates and industry trends
Collaborate with internal teams and external partners to embed SEO best practice
Manage SEO tools, budgets, and delivery timelines
To be successful, you’ll have: Essential
Proven experience (3–6+ years) in SEO or digital marketing
Strong knowledge of on‑page, off‑page, and technical SEO
Proficiency with SEO and analytics tools (Google Analytics, Search Console, Ahrefs, SEMrush or similar)
Experience working with CMS platforms (e.g. WordPress, Shopify)
Strong analytical and reporting capabilities
Desirable
Experience managing SEO agencies or teams
Understanding of HTML, CSS, and JavaScript from an SEO perspective
Experience with local, eCommerce, or international SEO
The Who Hollywood Bowl Group has a passion for bringing families and friends together for affordable fun and healthy competition.
Following our listing on the main stock market in 2016 we became Hollywood Bowl Group, seeking out the perfect locations for our bowling and golf centres nationwide. We formed our customer proposition, built on real feedback, and went from strength to strength with our in‑centre game technology and online scoring systems.
Now with over 75 centres across the UK and 15 centres in Canada, operating under the Hollywood Bowl, Putt & Play, and Splitsville brands, we’re proud to be ambitious market leaders in experiential family entertainment.
We continue to expand our estate and look for profitable opportunities to grow, with an average of three new sites opening each year.
At Hollywood Bowl Group, we value diversity and inclusion, and we’re committed to creating a working environment that promotes equal opportunities. Individual differences and the contributions of all employees are recognised and valued and we believe that a diverse and inclusive workplace makes us a more relevant, more competitive, and more resilient company.
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Sprachkenntnisse
- English
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