Channel Sales Manager
Cademi
- Leeds, England, United Kingdom
- Leeds, England, United Kingdom
Über
This is not a relationship management role. It is a hands‑on build role for someone who has designed, launched and scaled channel programmes before and knows how to turn partners into a consistent source of pipeline and revenue.
You will take full ownership of partner strategy, recruitment, enablement and performance, with a clear mandate to make the channel a primary growth lever for the business.
The role reports directly to the Managing Director and operates with high autonomy and visibility.
What Success Looks Like Within the first 12–18 months, the successful candidate will have:
Designed and executed a clear partner strategy including segmentation, tiering, commercials and rules of engagement
Built a national partner footprint across priority verticals
Recruited, onboarded and activated partners that can source and progress deals independently
Established predictable partner‑sourced and partner‑influenced pipeline
Delivered growing partner‑led revenue with strong margin discipline and low churn
Key Responsibilities
Design and launch the end‑to‑end channel programme from first principles
Recruit and sign new channel partners with a clear, compelling value proposition
Build partner onboarding, enablement and certification that actually gets used
Put in place deal registration, forecasting cadence and partner accountability
Structure commercial terms, incentives and rebates that drive growth without breaking unit economics
Track partner performance using data, not anecdotes
Present channel performance, risks and recommendations at MD and board level
Experience We Are Looking For
5–10 years in B2B SaaS
3–5 years in channel sales or partnerships
Proven track record of building and scaling a partner programme
Evidence of recruiting, activating and ramping partners
Strong commercial acumen with a clear understanding of SaaS metrics (ARR, NRR, CAC, GM, churn)
Experience working with CRM and partner technology stacks
The Right Person This role suits a builder.
Someone who:
Enjoys creating structure where none exists
Is comfortable being accountable for outcomes, not activity
Can balance pace with commercial discipline
Has the credibility to influence partners and senior stakeholders alike
Is data‑driven, direct and commercially minded
Why This Role Exists The business has product‑market fit and a proven direct sales motion. The next phase of growth is partner‑led. This role exists to design and execute that transition properly, with discipline, clarity and pace.
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Sprachkenntnisse
- English
Hinweis für Nutzer
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