Digital Marketing Performance Analyst
LV=
- Bournemouth, England, United Kingdom
- Bournemouth, England, United Kingdom
Über
LV=
as a
Digital Marketing Performance Analyst
to ensure accurate data capture across digital campaigns and build integrated dashboards to deliver actionable insights and robust reporting.
We support hybrid working, with a regular 3 days a week presence required in our Bournemouth offices.
Key Responsibilities
Review and maintain GTM tags to ensure consistency with business requirements.
Provide expert recommendations on GA4 data usage and create clear technical event documentation to define the scope of analysis.
Create rich datasets and merge information by exploring data sources, Google Search Console and internal systems. Query data using SQL from Google Analytics.
Design and maintain data visualisations, reports, and dashboards (using tools such as Looker Studio, PowerBI, Microsoft Excel) that are intuitive to assist decision making.
Monitor data quality and create alerts for data discrepancies for investigation.
Ensure GDPR compliance and incorporate into workflows for data-modelling with GA4 consent mode integration.
About You
Bachelor’s degree in computer science, mathematics, marketing or any other relevant field, with a strong interest in data analysis.
Previous experience as a technical digital analyst with a good understanding of user journeys and conversion optimisation.
Experience in managing and analysing analytics accounts, goals, properties, dashboards, reports, segments, and custom channel/content groupings.
Good working knowledge of Google Tag Manager, Google Analytics, Looker Studio and BigQuery Cloud data.
Strong communication and stakeholder engagement.
Ability to manage own workload effectively.
Experience with workflow management and audit tools such as Jira, Azure DevOps, SharePoint and Confluence.
Reward and Benefits
26 days' holiday – increasing after two years of service to 28 days.
The opportunity to buy or sell up to five days of holiday.
An annual bonus scheme based on company and personal performance.
Flexible benefits, including a cycle to work scheme, personal accident insurance, critical illness cover, private medical insurance, and dental insurance.
Competitive pension scheme – LV= Life and Pensions will double-match the amount you pay, up to 14% (subject to National Minimum Wage requirements).
Group Life Assurance of four times your basic pay to your dependants (you’ll have the option to increase this to 8x cover).
Group Income Protection, if you enrol into the pension scheme and reach 5 years of service.
Employee Assistance Programme (EAP) service for support when you need it.
Shared parental leave.
Up to 20% discount on our life products for you and your immediate family.
Please note that we are unable to offer Skilled Worker Visa Sponsorship for this role. Therefore, you must ensure that you are eligible to work in the UK without our sponsorship for your application to be considered.
About Us We’re proud of our inclusive culture at LV= and, as an equal‑opportunity employer, we continually work to remove unconscious bias from our recruitment process. We value our colleagues for what they bring to our team regardless of any protected status or characteristics they may have. Talk to us about flexible working as part of your application; if it’s right for you, our members and customers, and our business, then we’ll do everything we can to make it happen.
#J-18808-Ljbffr
Sprachkenntnisse
- English
Hinweis für Nutzer
Dieses Stellenangebot stammt von einer Partnerplattform von TieTalent. Klicken Sie auf „Jetzt Bewerben“, um Ihre Bewerbung direkt auf deren Website einzureichen.