Workforce Support Content Strategy Coordinatorthe Chickasaw Nation • United States
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Workforce Support Content Strategy Coordinator
the Chickasaw Nation
- United States
- United States
Über
Summary: Executes content planning and development for the Chickasaw Nation Department of Health (CNDH), supporting internal and external communications efforts. This role requires a collaborative and detail-oriented communicator who can draft, edit, and organize compelling content across multiple platforms while maintaining brand standards and supporting overall content strategy.
Responsibilities: * Assists in optimizing digital content for search visibility by conducting basic keyword research, updating page metadata, and implementing on-page SEO best practices to enhance discoverability across recruitment and patient-facing platforms * Assists in creating and optimizing web pages and digital content by applying basic user experience (UX) principles that enhance clarity, usability, accessibility, and overall digital effectiveness * Assists in conducting marketing research and competitor benchmarking to identify audience trends, emerging content opportunities, and best practices that support ongoing content strategy development * Helps monitor and maintain accuracy of CNDH digital profiles across online directories and platforms, supporting reputation management efforts through regular audits, updates, and coordination with internal teams * Supports execution of CRM and marketing automation tasks, including segmentation, list management, engagement tracking, and workflow updates to enhance targeted communication and recruitment marketing performance * Drafts, edits, and proofreads content for internal campaigns, staff communications, recruitment materials, and patient-facing platforms * Assists in maintaining an organized content calendar, ensuring timely delivery of content aligned with project timelines and department goals * Coordinates with internal teams to gather information and ensure message accuracy, clarity, and alignment with the CNDH voice * Supports content scheduling and performance tracking in collaboration with the marketing team * Assists with social media content development and scheduling, ensuring consistent messaging across platforms * Supports email marketing content creation and campaign execution in alignment with broader content initiatives * Utilizes content management tools and analytics platforms to assist in evaluating content performance * Assists in gathering and organizing analytics data across content platforms to inform ongoing content strategy * Helps prepare regular performance reports for content initiatives, identifying key insights and areas for improvement * Helps implement content workflows in cloud-based marketing platforms to streamline collaboration and delivery * Contributes ideas during content planning and brainstorming sessions, supporting creative development * Maintains accurate records of project assets, editorial revisions, and content workflows * Assists in managing creative requests and intake processes under the supervision of the manager * Executes additional responsibilities as assigned, demonstrating a proactive attitude and adaptability * Provides first class customer service - courteous and helpful to all internal and external customer types - Answers questions in a courteous and professional manner - Greets and engages with a smile - Determines needs, seeks positive experience and outcomes * Completes all training and development requirements and participates in continuing education opportunities * Works in a collaborative and supportive manner to support the productivity and safety of the work area, team members and customers of all types - Maintains general upkeep of work area and maintains a safe environment - Maintains and promotes professionalism - Punctual and consistent in meeting start time, work schedule, attendance and other assigned work time metrics - Adheres to Chickasaw Nation dress code standards * Maintains knowledge of and follows all laws, rules, regulations, policies and SOPs for assigned area, e.g. MICS, TICS, hospital standards, health codes, food sanitation, accounting principles, etc. * Performs all other duties as assigned
Competencies: Essential: * Ability to communicate effectively (via email, on the phone, and etc. * Ability to track and document content performance metrics using analytics tools * Ability to conduct marketing research and competitor analysis to support strategic content development * Ability to learn and support the maintenance of accurate digital profiles and online listings by performing routine reviews and updates * Able to follow instructions, both written and oral * Able to adhere to all scheduling and attendance requirements * Honesty, truthfulness, reliability, accountability * Able to read, understand, apply, and retain knowledge of Chickasaw Nation, departmental, divisional and all other rules, regulations, policies, procedures and guidelines * Knowledge and understanding of user experience (UX) principles and the ability to support the creation and optimization of web pages and digital content for clarity, usability, and accessibility * Ability to proofread for spelling, grammar, and formatting errors and make appropriate modifications * Basic project management skills, including communication, scope, and schedules * Knowledge of search engine optimization (SEO) practices, including keyword research and on-page content optimization * Basic knowledge of branding, marketing, and healthcare communication principles * Basic understanding of social media best practices, content optimization, and performance measurement * Ability to multitask * Works well within a team * Organizational and time-management * Able to verbally communicate in a professional and positive manner with other team members, departments, guests and management
Skills: Essential: * Skills in copyediting * CRM and marketing automation platforms * Direct marketing strategy skills * Experience with graphic design, photo editing, and publishing * Must be familiar with the Microsoft Office Suite of products
Experience:
Nonessential: * 1 year directly related experience
Education: Essential: * Bachelors Degree in directly related field
Essential: * Bachelor of Arts/Science degree in communications, marketing, journalism, business or related field
Credentials: Essential: * Pass general background check
Working Conditions: Essential: * Works in an office setting * Hybrid * Pass pre-employment drug test
Sprachkenntnisse
- English
Hinweis für Nutzer
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