CRO Account Director
Visualsoft Ltd
- Manchester, England, United Kingdom
- Manchester, England, United Kingdom
Über
The CRO Account Director will be responsible for owning their client portfolio, leading and overseeing the implementation of their CRO strategies to support the growth and profitability of their client’s business. They will drive excellence while maintaining a client‑first approach, ensuring strategies align with business objectives and deliver measurable impact. With a strong focus on performance, they will consistently drive improvements in website performance. Adaptability is key, as they will proactively respond to evolving client needs with a strategic mindset. Additionally, they will collaborate with internal teams to refine and enhance CRO methodologies, ensuring continuous optimisation and success.
Strategy and impeccable execution is key to the role, ensuring that clients benefit from the CRO service and have a clear and transparent view of the work carried out.
Key Duties & Responsibilities Client Portfolio Relationship
Nurture and own the relationship of your portfolio of clients.
Client Portfolio Retention
By utilising your relationship with your portfolio ensure client retention is at an all time high and best in class.
Promote High Standards
The execution of CRO services must be of a high quality, this ensures all clients are serviced fully and efficiently and to the best of Visualsoft’s ability at all times.
Client Happiness
Measured by NPS and client retention levels.
When NPS or CSAT scores are not as desired, appropriate action must be taken leveraging your relationship and the work Visualsoft carries out.
Client Results
Continuously strive to produce the highest results for Visualsoft clients via CRO.
Take full ownership and accountability for all results, implementing change where required to improve.
CRO Strategy Ownership
Devise and own best in class CRO strategies of your portfolio of clients.
Ensure positive and negative results are shared across the business with relevant key stakeholders to benefit other client portfolios.
Implement industry leading strategies, even first to market where beneficial.
Requirements
Extensive proven experience on either agency or client-side specialising in CRO
Proven expertise in external CRO platforms and tools, analytics, forecasting and measurement
Experience in building and executing CRO strategies, whether in‑house or for clients
Working to tight deadlines as a team and as an individual
Client‑facing experience at a senior level
Client meeting experience and proven strategy presentation skills
Analytical and data‑driven
Desirable
Experience in eCommerce
Experience in other digital media channels
Google Data Studio
Attribution
Google Tag Manager
Benefits
Competitive basic salary with great progression options
Unlimited paid holidays – yes that’s not a typo!
Hybrid working
Medicash Cash Plan – covering everything from medical support, massages, optical, dental, a discounts platform, and extras like SkinVision and digital physiotherapy
Employee Assistance Programme – access to Vivup for mental health support, financial guidance, and wellbeing resources
Great working environments; our Stockton on Tees and Manchester workspaces are also dog friendly
A high-performance MacBook
VS Perks, have a monthly treat on us; from Amazon vouchers, Playstation credits, ASOS, H&M to Just Eat, there’s something for everyone!
Free breakfast, fruit, hot and cold drinks and protein shakes
Friday afternoon drinks to wind down for the weekend
Pension scheme to help you save for the future
Cycle to work scheme
Discounts across our brands
Regular team social events
Training & development
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Sprachkenntnisse
- English
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