Digital Marketing Analysts

Mercor

City of London, England, United Kingdom

City of London, England, United Kingdom

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Über

Role Overview Mercor is seeking experienced digital marketing analytics professionals to support a performance optimization project with a top-tier analytics consultancy. This engagement focuses on analyzing multi‑channel advertising performance, auditing data quality, and developing visual reports to drive marketing strategy. Freelancers will apply their expertise in tools like Google Analytics, Facebook Ads Manager, and Excel modeling to deliver high‑impact insights and recommendations. This is a high‑priority, short‑term contract with flexible hours and fully remote execution.
Key Responsibilities
Extract campaign data from advertising platforms (Google Ads, Facebook, LinkedIn, TikTok, etc.)
Calculate KPIs including CTR, CPC, CPA, ROAS, and conversion rates across channels
Compare performance across time periods and against budget targets
Create data visualizations and insights summaries in Google Sheets, PowerPoint, or Data Studio
Audit tracking setups and conversion reporting accuracy using GA4 and Tag Assistant
Build and manage UTM tracking templates for campaigns
Reconcile advertising costs against invoiced amounts, including currency conversions
Segment customer data from CRMs and create targeting recommendations
Develop budget optimization models and retention/cohort analyses using historical data
Design dashboards with automated data refresh and cross‑channel KPI visualizations
Ideal Qualifications
5+ years of experience in performance marketing analytics, media reporting, or marketing operations
Proficiency in Google Analytics 4, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Sheets
Strong grasp of digital KPIs (CPA, ROAS, CTR, etc.) and budget/spend tracking
Experience with Excel‑based modeling, cohort analysis, funnel breakdowns, and segmentation strategies
Familiarity with UTM tracking, tag‑auditing tools, and attribution model comparisons
Excellent attention to detail in calculations, formatting, and visualizations
Ability to work independently and deliver on weekly or monthly reporting deadlines
More About the Opportunity
Remote and asynchronous — work on your own schedule
Expected commitment: minimum 30 hours/week
Project duration: 6 weeks
Compensation & Contract Terms
$100–150/hour for U.S.‑based freelancers (localized rates may vary)
Paid weekly via Stripe Connect
You’ll be classified as an independent contractor
Application Process
Submit your resume followed by a domain‑expertise interview and short form
About Mercor
Mercor is a talent marketplace that connects top experts with leading AI labs and research organizations.
Our investors include Benchmark, General Catalyst, Adam D’Angelo, Larry Summers, and Jack Dorsey.
Thousands of professionals across domains like law, creatives, engineering, and research have joined Mercor to work on frontier projects shaping the next era of AI.
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City of London, England, United Kingdom

Sprachkenntnisse

English

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