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Senior Marketing Data Scientist
RVU
- London, England, United Kingdom
- London, England, United Kingdom
Über
Senior Marketing Data Scientist
role at
RVU .
Hybrid role : You will join us at one of our main hubs (London or Cardiff) approximately twice a month for key team meetings, workshops, and planning sessions.
About us In 2002, we became the first insurance comparison site. Our purpose is to make the process of sorting insurance, utilities or personal finances as easy as possible. We’re part of RVU, a group of online brands that include Uswitch, Tempcover and money.co.uk. As a group, we use our shared knowledge to empower people to make decisions confidently across a range of household services.
Confused.com
is at the cutting edge of the FinTech industry, and we’re always looking for extraordinary talent. If you love what you do, get in touch today!
About the Role As a Senior Marketing Data Scientist at Confused.com, you will be a crucial driver of business impact, bridging the gap between complex data and strategic marketing decisions. In this role, we are looking for a strategic analytical leader who will quantify the effectiveness of our marketing strategy and partner closely with Marketing, Finance, and leadership to optimize our multi-million pound marketing budget. You will help shift our analytics function from a reactive reporting team into a proactive, value‑generating engine.
Key Projects
Determine the true incremental impact of our TV advertising on car insurance sales.
Reallocate our budget across marketing channels to maximize ROI.
Measure the true impact of promotional offers on customer acquisition and retention.
Identify the customer segments most responsive to our marketing efforts and explain why.
Qualifications
Strategic analytical leader with a strong background in causal inference and advanced analytics.
Experience quantifying marketing effectiveness and optimizing large marketing budgets.
Excellent communication skills, able to present complex insights to non‑technical stakeholders.
Proven ability to collaborate with cross‑functional teams (Marketing, Finance, Leadership).
Strong statistical and data‑engineering expertise with a passion for driving business impact.
Job Details Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Information Technology and Engineering (Internet Marketplace Platforms)
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Sprachkenntnisse
- English
Hinweis für Nutzer
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