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Sales Director
The Marketing Centre
- Chelmsford, England, United Kingdom
- Chelmsford, England, United Kingdom
Über
The Marketing Centre is the number one provider of part‑time experienced Marketing Directors to ambitious businesses. The team consists of 90+ marketing directors in the UK, each of whom has a portfolio of businesses they work for on a permanent part‑time basis. All Marketing Directors are experienced senior level, fully qualified, and have experience in both a large corporate environment and in smaller SME’s.
The team is currently supported by ten Regional Directors. Each Regional Director has full responsibility for their region. We are seeking an additional Regional Director (RD) to work in Essex. The successful candidate must be local and this role is not suitable for remote working or relocation.
We value diverse perspectives and encourage applicants from all backgrounds to apply.
The Regional Director Role The role of Regional Director has four main strands: Business Development & Distribution, Sales, Clients and Team.
Business Development & Distribution
Leads are generated from both central marketing campaigns and regional activity. A significant proportion come from referrals.
Co‑ordinate all regionally based business development activity
Motivate and focus the business development activity of your team members
Become ‘the face’ of The Marketing Centre within the region and build knowledge and presence amongst the region’s business community
Build strong relationships with Distribution partners within the region (referral partners)
Primary point of contact for any new business lead
Responsible for sales conversion within your region
Manage the sales process, meeting setting, admin, and follow up to secure the business
Manage the getting started process and obtain signed contracts
Manage the relationship for your region with central telemarketing and the marketing team
Responsible for ensuring CRM is accurate for your region (HubSpot)
Take an active role on Linkedin and the Marketing Centre content generation
Clients
Build relationships with all clients in region – target an average 18 month life span
Ensure each client is being delivered value from their Marketing Director and their relationship with The Marketing Centre
Manage Marketing Directors within each client and ensure there is an appropriate work plan
Manage successful ‘bedding in’ of new clients, including monthly calls and regular review meetings
Team
Quarterly 121 with each Marketing Director – build and monitor goals with each team member
Frequent ad‑hoc calls to the Marketing Directors to offer support
Help the team to have work plans in place for all clients
Encourage and support team members to work a minimum of 2 days per month on business development activity to build the team portfolio
Responsibility for regional team meetings and delivery of training/coaching on a monthly basis
Encourage attendance at TMC conferences
Build the team to an optimum 12‑15 Marketing Directors
Manage capacity and utilisation of team to 60% – 75%
Manage skill set mix on team to reflect requirements in your region
Contribute to recruitment process for the region
Monitor, review and report on the team’s invoicing of clients on a monthly basis
Essential proven experience required for the role
Consultative selling approach
Ability to motivate and enthuse others
Other useful experience and attributes
An understanding of business issues – especially SME and entrepreneur mind‑set
Varied sector background to give a broad base of experience
Ideally qualified to MBA level
Experience of taking a business through sale / exit process
Sound understanding of marketing
Motivated by winning and achieving results
A self‑starter, with lots of energy and drive
Successful handling of multiple client relationships
Seniority level: Director
Employment type: Contract
Job function: Marketing, Sales, and Business Development
Industries: Marketing Services
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Sprachkenntnisse
- English
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