Digital Marketing Specialist (SEM, Paid Social)

Imagine a world where mundane financial tasks are automated, decisions are optimized, and financial stress is alleviated—all thanks to the power of AI. At SuperMoney, we are committed to inventing this future.

Make sure to apply with all the requested information, as laid out in the job overview below. SuperMoney, a 3x Deloitte Tech Fast 500 winner and 4x Inc 5000 Fastest Growing Companies honoree, is looking for an experienced Digital Marketing Specialist to help us with this mission. This is an exciting opportunity to further expand upon SuperMoney's winning search engine and social media marketing strategy. In this role, you will be responsible for the execution of paid search/social performance marketing campaigns and strategies to drive company growth and support the needs of the business. This position will work alongside a team of seasoned experts to enhance current campaigns and test new opportunities. The ideal candidate will have a track record of success across in-house or agency roles working on sites with millions of monthly visits. They won’t be afraid of digging into large sets of data to spot trends and opportunities. They are highly motivated, analytical, and intellectually curious team members who want to become digital marketing experts and want to join and learn from a world-class team. FYI: Must be within reasonable commuting distance of our Santa Ana, CA office. This is not a remote role. We are a minimum four days per week in the office. RESPONSIBILITIES: Support strategy, execution, and optimization across paid search and paid social platforms Build ad campaigns, analyze results, and optimize Execute on keyword, audience, and competitor research Write compelling ad copy that maximizes campaign performance Develop and implement CRO testing strategies Leverage AI for automation and optimization Supervise and report on ROI and KPIs Troubleshoot fluctuations in conversion rate, CTR, quality score, impression share, etc. Communicate regularly with management on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis QUALIFICATIONS: Minimum 2 years of digital marketing experience with SEM experience preferred Strong understanding of financial services is preferrable A proven ability to turn insights and analysis into channel growth MUST BE HIGHLY PROFICIENT in use of paid media tools (e.g. Microsoft Excel, Google Analytics, AdWords Editor, Google Tag Manager, etc.) Bachelor’s degree is required. Major/minor in Marketing, Economics, Engineering, Math, Statistics, Web Technologies, or related field is preferred. Outstanding ability to think creatively, and identify and resolve problems Extreme attention to detail and the ability to effectively multi-task Ability to work both independently and in a team-oriented environment Ability to conduct mathematical analysis of trend data General HTML knowledge; however, this is not a Web dev role

#J-18808-Ljbffr