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Account Executive
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Account Executive
- Fort Worth, Texas, United States
- Fort Worth, Texas, United States
Über
CBS Texas - KTVT/KTXA is the CBS owned-and-operated station in the nation's fastest growing media market, and together with Paramount+ and the full CBS Stations portfolio, we give advertisers reach that spans every screen, every daypart, and every device.
This is a growth role built for a broadcast-experienced seller who is capable of doing it all someone who has spent time in local TV, knows how to maximize opportunities, and is hungry to excel as a multi-screen, multi-market powerhouse. As an Account Executive on the Local Ad Sales team at CBS, you will sell across our full O&O footprint with the ability to close multi-market broadcast deals that span from coast to coast. Layered on top of that is the opportunity to sell Paramount+ and Pluto TV streaming inventory, giving clients a truly end-to-end screen solution backed by one of the most recognized brands in media.
You will bring new business to the table. You will build client relationships that outlast any single campaign. And you will be held to results.
Hunt hard. Prospect relentlessly across local, regional, and national categories. New-to-station and non-traditional revenue is your primary mandate. You don't wait for the phone to ring. Sell all screens. Drive revenue across CBS O&O broadcast, Paramount+ and Pluto TV in a single, integrated pitch. Go multi-market. Leverage the full 17-market CBS O&O footprint to bring advertisers a scaled broadcast solution to reach audiences across any & all markets. Build, don't inherit. Develop direct client and agency relationships from the ground up. Own your pipeline and your outcomes. Think like a strategist. Package custom solutions tentpole programs, sports integrations, streaming packages, sponsorships tailored to client business objectives, not just available inventory. Own your numbers. Manage quarterly and annual account plans, forecast accurately, and hit your monthly and quarterly revenue goals. Stay ahead of the market. Know the linear and streaming landscape. Understand where categories are investing and why. Bring category intelligence into every client conversation. Collaborate to win. Partner with Integrated Marketing, Account Management, Traffic, and to deliver seamless, high-impact campaigns from pre-sale through post-recap. Stay sharp. Keep a pulse on marketplace trends, category dynamics, and the evolving linear and streaming landscape. Represent KTVT-TV at client meetings, presentations, and station events.
Required: 2+ years of local broadcast experience, multi-platform, or local media advertising sales with a verifiable track record of hitting or exceeding revenue goals. Real hungeryou prospect, you pitch, you close. You don't wait for business to come to you. Strong consultative selling skills with the ability to build lasting client partnerships. Experience working with both advertising agencies and direct clients. Outstanding presentation, negotiation, and closing skills. Excellent written and verbal communication skills. Ability to manage a high-volume, fast-paced book of business with professionalism and precision. Preferred: Experience selling streaming, digital, or OTT inventory in addition to linear television. Familiarity with Paramount+, Pluto TV, or FAST/AVOD platform sales. Experience selling multi-market or national broadcast packages. Bachelor's degree preferred. Proficiency with WideOrbit, Strata, Salesforce, and Microsoft Excel.
CBS News and Stations brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation's #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount +, all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet.
Paramount is an equal opportunity employer (EOE) including disability/vet. At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
Sprachkenntnisse
- English
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