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Data Marketing and Analytics Officer
- Campus, Illinois, United States
- Campus, Illinois, United States
Über
Responsibilities
Managing and developing key marketing systems that support student marketing and recruitment activity.
Providing frontline support and troubleshooting for system users, alongside training and guidance for colleagues.
Working with technical colleagues to improve workflows, task automation, and system functionality.
Contributing data, insight, and analysis to support recruitment strategy, policy, and decision‑making.
Monitoring and continuously improving processes and systems to enhance service delivery and the student experience.
About You We encourage applications from individuals with a wide range of backgrounds and experiences. You should demonstrate:
Essential Criteria
Significant experience of using and managing digital marketing systems such as CRM platforms, email marketing tools, marketing automation systems, and online forms.
Demonstrable experience of systems and process development, working with technical colleagues to improve services for end users.
Experience of delivering technical training or guidance on marketing systems to a range of users.
Excellent communication, planning, and organisational skills, with the ability to explain complex issues clearly to different audiences.
High level of digital literacy, with demonstrable ability to use systems relevant to the role.
Desirable Criteria
Knowledge and understanding of current issues in higher education, particularly student recruitment, conversion, and admissions.
Ability to interrogate and improve system implementations to enhance functionality and service delivery.
Benefits
Generous employer contribution pension.
29 days annual leave plus bank holidays, along with Christmas closure.
Ride to work and EV car scheme available.
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Sprachkenntnisse
- English
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