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WEB DEVELOPER & SEO STRATEGIST
- Indianapolis, Indiana, United States
- Indianapolis, Indiana, United States
Über
Duties and Responsibilities:
Build digital experiences across platforms and devices.
Assist in gathering requirements from users and stakeholders to define information architecture, create sitemaps and document user flow for website projects.
Assist in the creation of annotated wireframes for websites based on a client’s goals.
Coordinate with the digital & media teams on usability, navigation and conversion goals.
Administer website maintenance and optimizations.
Perform digital audits, including review and assessment of websites, SEO/GEO, digital content, email marketing and online listings in collaboration with the digital team.
Work collaboratively on keyword, competitive and usability research.
Conduct functionality and quality assurance testing to ensure the delivery of high-quality digital projects.
Develop creative into online advertising, including static and animated GIF and HTML5 ads.
Perform SEO/GEO, competitive and keyword research.
Provide SEO/GEO strategy support and implementation when necessary.
Review and develop analytics reports through GA and other platforms and be able to provide actionable insights
Act as the digital team representative or liaison on specified projects.
Support external and internal communications on specified projects.
Support timeline and project management on specific accounts.
Engage in self-directed and Hirons training to stay up to date with all current technologies, trends and developments.
Work collaboratively within the agency’s digital team and alongside other Hirons teams.
Attend 1:1 status meetings with direct supervisor.
Follow all internal procedures, particularly quality-control procedures.
Complete other projects/responsibilities as assigned.
Qualifications and Skills:
A bachelor’s degree in computer science, information science, digital marketing or a related field
4 -7 years of professional, relevant experience in digital marketing
Agency experience preferred but not required
Experience with WordPress and other content management systems
Knowledge of the full Adobe Creative Suite
Strong sense of ownership and responsibility for code quality and best practices
Proven experience in SEO/GEO best practices and strategies
Proficiency in SEMrush is a plus, proficiency in a SEO/GEO platform required
Strong interpersonal and communication skills (oral and written)
Ability to complete projects within realistic budget and schedule requirements
Understanding of SEO and UI/UX best practices and how they influence design, development and functionality
Strong knowledge of Google Analytics and navigating the platform
Desire to stay up to date with all current digital technologies, trends and developments
Ability to work on multiple projects at once within a fast-paced environment
Experience with the following languages/technologies is preferred but not required:
Microsoft Office, including Word, PowerPoint and Excel
Google Web Designer
Adobe XD, Figma
MacOS software programs
PHP, AJAX, JSON, JS libraries and frameworks
Google Analytics and Google Tag Manager
Slickplan
Crazy Egg
SEMrush
MOZ
Salesforce Marketing Cloud
HubSpot
#J-18808-Ljbffr
Sprachkenntnisse
- English
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