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Digital Sales Support Specialist
- Milwaukee, Wisconsin, United States
- Milwaukee, Wisconsin, United States
Über
– WDJT-TV CBS 58 seeks an experienced and detail-oriented professional passionate about local digital advertising. Based in Milwaukee, this position serves as the main point of contact for local sales teams on corporate-managed digital sales services for Weigel Broadcasting’s various digital extensions of their local brands.
What You’ll Do
Collaborate with local AEs on how to utilize digital sales products to develop client-focused marketing solutions and strategies across multiple digital platforms
Use your knowledge of digital advertising to help local AEs build sales proposals and strategies that will help our advertisers get great results on their digital ad investment
Communicate in-person with our local sales team in Milwaukee, and virtually with our local sales teams in Chicago and South Bend
Participate in client-facing communications and presentations to local clients as it relates to digital ad campaigns and services
Oversee post-sale digital advertising accounts across local TV stations, web properties, and vendors
Onboard all digital direct orders for TV station O&O websites and third-party vendors
Coordinate with the corporate digital team on campaign implementation across Google Ad Manager and third-party vendors
Set up and maintain ad campaigns on Weigel’s local digital properties using Google Ad Manager
Provide campaign optimization recommendations to local clients and Account Executives to enhance performance
Sustain regular pacing reports for all active campaigns to ensure 100% delivery, flag recommended adjustments and create recaps for local advertiser campaigns
Maintain clear and detailed communication with the Sales team and vendors ensuring local advertiser orders are activated correctly and run as scheduled
Engage directly with our third-party ad vendors related to active local digital sales campaigns
What You’ve Done
Account management with a publisher website
2-3 years working with direct sales order implementation
Working knowledge of Google Ad Manager
Familiarity with video and display ad serving terminology and reporting
Demonstrated strong interpersonal skills and ability to work cross-functionally across departments and locations
Multi-tasked and thrived in a fast-pace environment
What We Offer
Health & Wellness: Medical, Dental, Vision, Life Insurance Package, Long Term Disability Insurance & Accident Insurance
Retirement & Savings: HSA Plan, 401k with Company Match
Time Off: Vacation/Personal/Sick/Paid Holidays
Leave Support: Paid Qualified-FMLA Leave
Family Benefits: Paid Parental Leave
Weigel Broadcasting Co. maintains an Equal Employment Opportunity Policy for all applicants and employees. We give fair consideration to all qualified persons and afford all our employees opportunities for advancement according to their individual abilities, regardless of race, color, religion, national origin, age or sex, or other protected categories. No opportunities for promotion, transfer or any other benefit of employment will be diminished through discriminatory practices. Employees or prospective employees have the right to notify an appropriate local, state or Federal agency if they believe they have been discriminated against.
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Sprachkenntnisse
- English
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