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Analytics Lead
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Analytics Lead
- Boston, Massachusetts, United States
- Boston, Massachusetts, United States
Über
SUMMARY
The Analytics Lead will advance the vision of The First Church of Christ, Scientist (Church) by using data and technology to unlock the organization's ability to understand its customers and their interaction with the products and services of the Church. This is an engaging and hands-on role for an individual who is highly capable of operating and excelling at the strategic and tactical positions as the position requires the ability to combine data from multiple sources to produce compelling reports and analysis to answer key questions from clients and leadership. The Analytics Lead delivers these insights and recommendations by creating analytical work products, evaluating the outputs of these products, and communicating recommendations to client, product and editorial stakeholders in an actionable way.
This position is part of the Promotion & Design Services Group [P&DSG]. The P&DSG is a service-based department that shapes, shepherds, and supports the promotion and extension of products, services and events that constitute the resources of the Christian Science Publishing Society and The First Church of Christ, Scientist.
The digital promotions group provides client departments with strategic, tactical, and analytical services that enhance the customer experience and increase product usage, engagement, and subscriptions as part of the P&DSG center of excellence. The digital promotions center of excellence includes but is not limited to the principles and guidelines for the following: data management, email programs, promotion efforts, and promotion strategy. P&DSG helps clients to meet the customer's needs through promotion of its content, digital products, and/ or services. Providing promotional expertise and leadership helps enhance the customer experience as the first step in removing barriers to discoverability, access, and engagement. To support this strategy P&DSG provides promotional expertise at every stage of the promotional pipeline.
Aligned with the mission of P&DSG and under the direction of the Head of Promotions and Analytics:
The Analytics Lead is responsible for establishing and maintaining a robust tech infrastructure for understanding and analyzing the effectiveness of the Church's communication with members and customers. This position will communicate strategy and insights to clients, peers, and leadership in an actionable way.
A portion of the Analytics Lead's time is spent creating an analytics framework to evaluate and communicate the effectiveness of the activities and communications of the Church with members and customers. It will require the candidate to be both technical to be able to gather data from disparate sources, consolidate and clean data for effective analysis, and build the visual output of the analytics dataset for easy consumption by clients.
A portion of the Analytics Lead's time is spent supporting projects of the Church as a working team member.This position is an expert consultant for the Church's Product Owners, Client Department Managers, and any other employee involved with a project working team. Services will include acting as a liaison for client managers and operations departments (Tech Service Group, Digital Publishing Service, Fulfillment, and Customer Care Center), as well as, managing and executing any promotion activity that requires advanced technical capabilities.
The position will also help vet, implement, troubleshoot, manage, and oversee the organization's analytics tech stack in partnership with P&DSG leadership and other stakeholders with a primary focus on streamlining digital reporting, enhancing digital strategy, and leveraging insights gained from data analysis.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Driving analytics insights (% varies based on priorities)
Develop and communicate a mission aligned analytics infrastructureUnderstand the customer experience by establishing and maintaining data integrations/connection for analytics purposes to monitor performance, diagnose opportunities, and recommend opportunities to product and editorial groups to maximize the impact of the content of the Church.Self-organize and manage workDevelop strategy and implement self-service analytics interfaces for clientsTrain and mentor internal Adobe Analytics usersPartner with other Lead's within P&DSG for the development of promotional strategies specific to departments, products, and/or campaigns on a quarterly basis.
Project working team member for clients of Christian Science Publishing Society and The First Church of Christ, Scientist (% varies based on priorities)
Evaluate digital consumer behavioral analysis and uncover trends and insights in key areas that support product development and content strategy.Implements and evaluates dashboards and intelligence tools aligned to project goals & key performance indicators (KPI's)Build and foster strong consultative working relationships with clients to define analytics priorities and communicate actionable business insights.Uses knowledge and analytics findings to inform A|B testing program.Analyze and synthesize customer data into digestible feedback (i.e. Infographics); Share progress with clients and stakeholders on a regular basis.STAFF MANAGEMENT AND JOB CONTACTS
Reporting RelationshipsSupervisor: Head of Digital Promotion & Analytics
Supervises: None
Regular ContactsThis position has regular contact with: P&DSG Manager, P&DSG management team and staff, Managers and staff of client departments in The First Church of Christ, Scientist and The Christian Science Publishing Society.
JOB REQUIREMENTSEducation/Experience
This position requires a Bachelor's degree and 5-7 years of business analysis experience.
Knowledge/Skills
Experience with data analytics vendors (Adobe Analytics or Google Analytics) is required.Experience working with a statistical programming language like R and SQL for pulling, consolidating, and modeling a plus.Experience with data visualization tools is preferred. (Infogram, Looker Studio or similar)Experience with extracting data from 3rd party sources is required. (Salesforce, subscription database, email system, social channels)Strong Excel/Google Sheet skills requiredStrong technical aptitude and ability to translate to non-technical individualsAbility to generate insights from customer behavioral dataAbility to work independently and as part of a team, including ability to coordinate across cross-functional teamsTrack record of thinking strategically and executing incrementallyA kind, open, reliable, creative, and collaborative approach to workScrum experience: Significant experience in an Agile environment. Product Owner certification is a plus.
Work Environment
Preference for onsite work in Boston
Engagement with Christian Science
Understanding of the Church's mission and a dedication to its values which include fairness, honesty, respect, and brotherly love. Membership in The Mother Church preferred
Pay range: $100,541.00 - $130,702.40 annually
The pay ranges disclosed in our job postings are the compensation ranges the Church reasonably and in good faith expects to pay for a given position at the time of posting.
The offered salary will be determined by factors such as the applicant's relevant education, experience, knowledge, skills, abilities; and benchmarking, work location, and internal equity.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Sprachkenntnisse
- English
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