Business Analyst, Marketing Analytics
Gartner
- Irving, Texas, United States
- Irving, Texas, United States
Über
About this role Gartner invests heavily in sales support resources, such as our Digital Analytics and Marketing Analytics programs. These programs are designed to support ongoing sales skill development globally, as well as taking marketing‑derived leads and equipping sales to close them.
This Business Analyst will join our Marketing Analytics team, focusing on our Digital Experience & Acquisition program success by analyzing data, developing insights, and providing data‑driven recommendations. This role requires strong communication, analytical skills, and the ability to collaborate with cross‑functional business and sales teams to translate data into actionable recommendations.
What you will do
Solve problems with structured/unstructured quantitative data and derive actionable insights for improving the impact ROI of our digital marketing programs
Deliver comprehensive analytics (reports, analytics, and presentations) to diagnose issues, identify risks, and lead conversations that inform and shape decision‑making
Partner with key Gartner business leaders and cross‑functional stakeholders across many different GSSO functions
Ensure data integrity and accuracy by implementing best practices for data validation, documentation, and governance
Identify opportunities for process, data, and reporting improvements to increase efficiency and effectiveness
What you will need
2-4+ years proven experience as a Business Analyst or Senior Business Analyst, preferably working in business and/or digital marketing analytics
Strong quantitative and qualitative problem‑solving skills, with the ability to think strategically and make data‑driven decisions
Strong analytical skills, including proficiency with web analytics tools like Google Analytics, Microsoft Excel and analytics databases
Excellent communication skills, with the ability to work effectively with different personalities across the organization
Strong understanding of dashboarding tools like Looker Studio and/or PowerBI and their capabilities
Baseline understanding of SQL is expected to support data exploration and validation
Excellent project management skills, with the ability to manage multiple tasks across different projects at once
Experience working with senior and executive leadership
A team player. You get along well with your colleagues and are always ready to help get things done. You enjoy working on projects with multiple people and share knowledge.
Passionate about learning. You thrive on complex technical challenges and are always eager to learn the latest technologies.
Organized and detailed‑oriented. You think ahead of time about how best to implement new features, and your code is clean, well‑organized and properly documented.
Innovative. You are always proactively looking for opportunities to problem solve using innovative methods that impact the business.
What you will get
Competitive salary, generous paid time off policy, charity match program, Group Medical Insurance, Parental Leave, Employee Assistance Program (EAP) and more!
Collaborative, team‑oriented culture that embraces diversity
Professional development and unlimited growth opportunities
Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 72,000 USD - 100,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role‑based, uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates.
We also offer market‑leading benefit programs including generous PTO, a 401(k) match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.
The policy of Gartner is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to seek to advance the principles of equal employment opportunity.
Gartner is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company's career webpage as a result of your disability. You may request reasonable accommodations by calling Human Resources at +1 (203) 964‑0096 or by sending an email to ApplicantAccommodations@gartner.com.
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Sprachkenntnisse
- English
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