Digital Marketing ManagerCompoSecure, L.L.C. • Franklin Square, New York, United States

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Digital Marketing Manager

CompoSecure, L.L.C.

Franklin Square, New York, United States

Franklin Square, New York, United States

Über

Position Overview The Digital Marketing Manager will own and execute CompoSecure's digital presence across all owned, earned, and paid channels. This role is responsible for driving brand awareness, lead generation, and customer engagement through a cohesive digital strategy - spanning social media, e-commerce, influencer partnerships, web, and CRM-driven campaigns. The ideal candidate is a hands‑on digital marketer who can balance creative instincts with analytical rigor, and who thrives managing both agency relationships and internal stakeholders.
Key Responsibilities E-Commerce
Own the digital commerce strategy and day-to-day operations for CompoSecure's e-commerce presence, including product listings, merchandising, and conversion optimization
Partner with product, sales, and operations teams to ensure a seamless online purchasing experience and accurate product representation
Analyze e-commerce performance data to identify growth opportunities, optimize the purchase funnel, and improve ROI
Social Media
Develop and execute CompoSecure's social media strategy across LinkedIn, Instagram, X, and other relevant platforms, ensuring consistent brand voice and visual identity
Manage content calendar, community engagement, and platform-specific best practices to grow audience and drive meaningful interaction
Track and report on social KPIs including reach, engagement, follower growth, and share of voice
Influencer Marketing
Build and manage CompoSecure's influencer and brand ambassador program, identifying partners that align with target audiences in the premium finance, lifestyle, and tech spaces
Negotiate contracts, coordinate content deliverables, and measure influencer campaign performance against reach, engagement, and conversion benchmarks
Stay current on emerging creators and influencer trends to continuously evolve the program strategy
Website Management
Serve as the business owner of composecure.com, overseeing content updates, UX improvements, SEO strategy, and site performance in partnership with technical and design teams
Monitor site analytics via Google Analytics and other tools, translating data into actionable recommendations to improve traffic, engagement, and lead generation
Manage the content roadmap to ensure the website reflects current product offerings, brand positioning, and campaign priorities
Customer Portal
Collaborate with product and technology teams to support the development and ongoing optimization of CompoSecure's customer portal experience
Drive adoption and engagement within the portal through targeted communications, in-platform content, and user experience enhancements
Gather customer feedback and usage data to inform continuous improvements to portal functionality and value
Digital Agency Relationship
Serve as the primary day-to-day lead for CompoSecure's digital agency partners, managing scope, timelines, deliverables, and budget accountability
Evaluate agency performance against defined KPIs and ensure work is consistently on-brand, on‑strategy, and delivering measurable results
Identify opportunities to evolve or expand agency partnerships in support of the broader digital marketing roadmap
Qualifications
5+ years of digital marketing experience, with demonstrated ownership across multiple channels including social, web, and CRM
Experience in B2B and/or B2C marketing within financial services, fintech, luxury, or premium consumer brand environments preferred
Proficiency with Salesforce (SFDC) for campaign management, reporting, and lead lifecycle tracking
Hands‑on experience managing agency relationships and holding external partners accountable to results
Strong analytical skills with the ability to interpret data, extract insights, and make data‑driven decisions
Experience with e‑commerce platforms (e.g., Shopify, Salesforce Commerce Cloud) and website CMS tools
Familiarity with SEO, SEM, paid social, and marketing automation best practices
Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously
Bachelor's degree in Marketing, Communications, Business, or related field required
What We Offer
Competitive compensation package including base salary and annual bonus
Comprehensive benefits including medical, dental, vision, and 401(k) with company match
A high‑visibility role with direct impact on brand growth and digital transformation
Collaborative, high-performance culture that values curiosity, ownership, and innovation
CompoSecure is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, or national origin. We are also an equal opportunity employer of individuals with disabilities and protected veterans.
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Franklin Square, New York, United States

Sprachkenntnisse

English

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