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Analytics and Insights Lead
OneMagnify
- Detroit, Michigan, United States
- Detroit, Michigan, United States
Über
We are looking for an Analytics and Insights Lead to join our Customer Analytics organization. This person will lead analytics and insights delivery across our diverse client base with a specific focus on CRM analytics and insights. This role integrates CRM strategy, advanced analytics, data science, measurement, and client engagement. It will be a key connector between client business needs and data-driven solutions that power audience segmentation, campaign optimization, operational efficiency, and personalized customer experiences.
The impact you'll make:
You thrive in client‑facing roles, building trust and driving strategic partnerships. You know how to listen deeply, challenge assumptions thoughtfully, and co‑create solutions that deliver measurable value.
You demonstrate perseverance and tenacity, regularly surpassing objectives, even when faced with adversity. You possess a bias for action and an approach dedicated to outcomes.
You have a great foundation in sophisticated analytics and data science, with an appetite to grow into roles with greater impact and influence. You see data not just as numbers, but as a lever for transformation!
You're proficient in SQL and Python, and skilled at turning complex data into clear, compelling stories through dashboards and visualizations. You’re confident working with first‑party CRM systems and navigating enterprise marketing stacks with ease.
What you’ll do: Client Partnership & Strategy
Function as the primary client‑facing analytics lead for CRM initiatives, directly working with client, marketing, product, and data teams.
Translate client goals into measurable vital metrics, actionable insights, and analytical plans.
Support planning activities for campaign targeting, lifecycle marketing, and retention efforts.
Project Leadership
Collaborate with a team of analysts and data scientists focused on customer segmentation, campaign measurement, predictive modeling, and AI applications.
Collaborate with cross‑functional internal teams across CRM strategy, creative, and activation/deployment.
Coordinate end‑to‑end delivery of analytics projects, ensuring quality, timeliness, and impact.
Provide mentorship and technical guidance to junior team members.
Analytics Delivery & Innovation
Design and lead all aspects of customer analytics workflows, including segmentation, A/B testing, incremental lift studies, and dashboard reporting.
Champion the use of innovative techniques such as machine learning, generative AI, and embedded AI agents to improve marketing efficiency.
Ensure accuracy, scalability, and repeatability in all analytics solutions.
Data Stewardship & Enablement
Work closely with client data engineering teams to ensure clean data pipelines and proper integration into reporting environments (e.g., internal AI platforms, Snowflake, Salesforce, GCP, AWS).
Partner with cross‑functional teams to support new data sources and modeling opportunities.
What you’ll need:
5-7 years of shown experience in analytics, data science, or CRM strategy within a marketing or consulting environment.
Proven track record to lead and manage client‑facing relationships.
Strong background in statistical modeling, campaign measurement, and experimental design.
Familiarity with first‑party CRM data systems, CDPs, and enterprise‑level marketing stacks.
Hands‑on expertise with SQL, Python, and visualization tools (e.g., Power BI, Tableau).
Benefits We believe great work happens when people have the support and flexibility they need to thrive. Our benefits include medical, dental, and vision coverage, a 401(k) retirement plan, paid holidays, and
Flexible Time Off (FTO)
so you can take time away to recharge when you need it. We also offer additional programs focused on wellness, financial security, and professional growth.
We are an equal opportunity employer. We believe that innovative ideas and solutions start with unique perspectives. That’s why we’re committed to providing every employee a workplace that’s free of discrimination and intolerance. We’re proud to be an equal opportunity employer and actively search for like‑minded people to join our team.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform job functions, and to receive benefits and privileges of employment. Please contact us to request accommodation.
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Sprachkenntnisse
- English
Hinweis für Nutzer
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