Adobe CMS Business Analyst (contract)Xcel Energy • North Mankato, Minnesota, United States

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Adobe CMS Business Analyst (contract)

Xcel Energy

North Mankato, Minnesota, United States

North Mankato, Minnesota, United States

Über

Job Summary We are seeking a highly skilled and experienced Business Analyst to join a high-impact CMS Replacement Project, where the client is transitioning off a legacy platform and re-platforming their main customer website onto Adobe Experience Manager (AEM) Sites and an enterprise Digital Asset Management (DAM) solution using AEM Assets. This is a hands-on, fast-paced project role that demands genuine expertise across Adobe CMS, DAM, and Target, as well as related integrations. The ideal candidate will be a productive contributor from day one, capable of ramping quickly, writing high-quality user stories at volume, and operating effectively within an Agile Scrum delivery team. You will partner closely with the Product Owner, the Business, the Lead BA, the Development team, and the Systems Integrator to translate complex business needs into clear, actionable, and well-written user stories that drive successful delivery across a large-scale, high-visibility enterprise project.
Responsibilities
Write high-volume, high-quality user stories with clear acceptance criteria to support development and configuration efforts across CMS, DAM, personalization, search, and integrations
Capture and translate business requirements into functional specifications and help refine design documents in collaboration with Business and Delivery teams
Support configuration requirements for templates, components, and forms by clarifying requirements to guide Developers
Gather and document personalization requirements using AEM and Adobe Target, including audience targeting, A/B testing, and experience optimization
Define and document website search requirements, including search configuration, indexing, relevancy, and faceting and filtering expectations
Define integration requirements across the digital ecosystem, including Google Analytics 4, Salesforce CRM Chatbot and Live Agent functionality, Medallia, SSO, and other CMS and DAM integrations as needed
Assist with content and asset migration efforts, including content and asset mapping to support the re-platforming initiative
Partner with the Product Owner, Scrum Master, Lead BA, and Systems Integrator to drive delivery and maintain project momentum
Actively participate in all sprint ceremonies, including Daily Standups, Sprint Planning with estimation, Story Refinement meetings, Sprint Reviews, and Sprint Retrospectives
Perform functional validation and testing support on authored stories to confirm work was completed correctly, in partnership with the Product Owner
Contribute to continuous improvement efforts by identifying opportunities to simplify and enhance team processes
Act as a quality check on deliverables and overall user experience throughout the project lifecycle
Skills
Hands-on expertise with Adobe Experience Manager (AEM) Sites CMS and AEM Assets DAM, with strong, demonstrable knowledge across both sides of the ecosystem
Proven ability to write clear, customer-focused user stories using the traditional "As a, I want, so that" format, with strong and well-defined acceptance criteria
Experience gathering requirements for Adobe Target and personalization, including audience targeting, A/B testing, and experience optimization
Experience gathering requirements for website search functionality, including out-of-the-box Adobe search, indexing, relevancy, and faceting and filtering
Strong skills in requirements gathering, story refinement, and clarifying design documents in partnership with both Business and Delivery teams
Experience writing requirements for CMS and DAM integrations, including Google Analytics 4, Salesforce CRM, Medallia, SSO, and related digital ecosystem connections
Familiarity with content and asset management workflows for the purpose of requirements gathering and story writing
Ability to balance business needs with technical feasibility in a fast-paced delivery environment
Experience supporting functional testing and validation of authored stories, with a UAT mindset and the ability to test from the customer's point of view
Strong communication and stakeholder management skills, with the ability to operate independently and manage deadlines responsibly
Familiarity with the broader Adobe ecosystem, including Adobe Analytics and Adobe Launch and Tags, is a plus
Experience in utility, regulated-industry, or large enterprise website environments is a plus
Experience
5 or more years of experience as a Business Analyst working within Agile and Scrum delivery environments
Proven experience supporting CMS implementations and website re-platforming projects, ideally involving a migration from a legacy CMS to Adobe
Demonstrated experience gathering requirements and writing user stories for CMS and DAM integrations and personalization tooling
Prior experience on a Salesforce-to-Adobe or comparable legacy-to-Adobe migration is preferred
Qualifications
No specific degree or certification is required; however, demonstrated expertise and a strong portfolio of relevant project experience in Adobe CMS and DAM implementations will be considered in lieu of formal credentials
Familiarity with the Scrum Framework is required; Scrum or Agile certification is a plus
Pay Rate Range 45.26 - 60.35 USD hourly
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North Mankato, Minnesota, United States

Sprachkenntnisse

English

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