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Senior Manager, Packaging Design Adaptation
Coca-Cola HBC
- Atlanta, Georgia, United States
- Atlanta, Georgia, United States
Über
In this strategic, hands‑on design role, you will use a systems mindset to solve complex design challenges, translating business and marketing objectives into scalable brand solutions that meet the brief and maintain the integrity of established brand standards. This role is ideal for a highly detail‑oriented graphic designer with deep Adobe Creative Suite expertise, strong production design experience, experience working with AI‑enabled workflow platforms and node‑based systems, and a proactive, solutions‑oriented mindset. You will work closely with cross‑functional partners, attend print tests, manage color and production quality, and continuously evolve workflows as new technologies and AI capabilities are introduced across the organization.
Key Responsibilities Packaging & Production Design (Primary Focus – ~75–80%)
Apply a systems‑thinking approach to packaging adaptation, ensuring solutions scale across brands, formats, channels, and markets.
Create, adapt, and maintain flat packaging files for multiple brands, formats, and markets.
Ensure all files are press‑ready, accurate, and aligned with brand standards, dielines, substrates, and print specifications.
Review color targets and attend press checks and print tests to ensure quality, consistency and accuracy.
Partner closely with internal requestors (Brand, Creative, Innovation, and Graphics Management) to gather requirements, manage revisions, and deliver final assets on time.
Manage multiple projects simultaneously while maintaining a high level of detail, organization, and production accuracy.
Design Automation & AI Adoption (~15–20%)
Actively introduce and incorporate new AI‑powered design and production tools into your workflow as they become available internally.
Evaluate and implement AI‑enabled workflow solutions that support asset adaptation, versioning, quality control, production efficiency, and scalable content creation while maintaining brand standards.
Collaborate with internal partners to evolve scalable, repeatable packaging adaptation workflows.
Maintain a continuous learning mindset and stay curious about emerging tools that improve speed, efficiency, and creative output.
Collaboration & Stakeholder Engagement
Build strong working relationships with a large and diverse group of internal stakeholders.
Communicate clearly, positively, and professionally balancing creative problem‑solving with practical execution.
Bring a can‑do attitude, flexibility, and a collaborative spirit to fast‑paced, high‑volume production environments.
Nice to Have (Approximately 5% of Role)
Experience with 3D modeling, rendering, or animation to support packaging visualization or concept exploration.
Familiarity with tools such as Cinema 4D, Blender, or similar platforms.
Exposure to AI‑powered 3D or visualization tools.
Qualifications
Bachelor’s degree in Graphic Design, or Industrial Design with professional graphic design experience.
5–8 years of professional experience in graphic design with a strong emphasis on brand building and packaging production.
Expert‑level proficiency in Adobe Illustrator, Photoshop, and InDesign; strong working knowledge of other programs within the Adobe Creative Suite.
Demonstrated experience preparing files for print, managing color, and working directly with printers.
Comfortable working in a fast‑paced, high‑volume environment with many stakeholders.
Strong attention to detail, organization, and follow‑through.
Proven willingness to continuously learn, adapt, and evolve as new AI tools and workflows are introduced.
Compensation Pay Range: United States of America: $139,600 - $157,900 USD
Annual Incentive Reference Value Percentage: 15
Location & Travel Location(s): United States of America; City/Cities: Atlanta
Travel Required: 00% - 25%; Relocation Provided: No
Job Posting End Date June 22, 2026
Our Purpose and Growth Culture We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit to learn more about these behaviors and how you can bring them to life in your next role at Coca‑Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.
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Sprachkenntnisse
- English
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