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Paid Search Manager

Roku, Inc.
  • US
    Denver, Colorado, United States
  • US
    Denver, Colorado, United States

Über

About the Role We’re seeking an experienced Paid Search Manager to lead our SEM and CPC strategy across major platforms, driving acquisition and engagement for our streaming services. This role will oversee large-scale campaign management, forecasting, optimization, and performance analysis to deliver measurable business growth.
The estimated annual salary for this position is between $108,000 and $121,000 base annually. Compensation packages include health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
What you’ll be doing
Develop and manage high-performing paid search campaigns with large budgets across Google Ads, Bing, and other major platforms.
Forecast, analyze, and optimize campaign performance to achieve cost-efficiency and growth goals at scale.
Collaborate closely with cross-functional teams to align paid media efforts with broader marketing and brand initiatives.
Manage agency relationships and/or internal team members to ensure flawless campaign execution.
Stay on the cutting edge of SEM best practices, testing frameworks, and emerging technologies to drive innovation.
Present campaign performance insights and strategic recommendations to leadership.
We’re excited if you have
5+ years of hands‑on SEM/CPC management experience in a high-growth or performance-driven environment.
Proven ability to manage large, complex budgets and deliver measurable ROI.
Deep expertise in Google Ads, Bing Ads, and performance tracking/analytics tools.
Strong quantitative, analytical, and strategic thinking skills.
Experience managing teams or external agencies with a focus on collaboration and accountability.
Excellent communication and presentation skills.
A passion for the streaming or digital entertainment industry and the excitement of a startup environment.
Hybrid Work Approach Roku’s office policy requires presence Monday through Thursday, with Fridays flexible for remote work unless the role necessitates an in-office presence five days a week.
Benefits Roku offers a comprehensive benefits package, including healthcare (medical, dental, vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees receive global access to mental health and financial wellness resources, and can take time off in accordance with local leave policies.
Accommodations Roku welcomes applicants of all backgrounds and provides reasonable accommodations in accordance with applicable law. For accommodation requests, contact the hiring team.
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  • Denver, Colorado, United States

Sprachkenntnisse

  • English
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