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Digital Sales ExecutiveNexstar BroadcastingRaleigh, North Carolina, United States
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Digital Sales Executive

Nexstar Broadcasting
  • US
    Raleigh, North Carolina, United States
  • US
    Raleigh, North Carolina, United States

Über

Job Overview CBS 17, your trusted local news leader and part of one of the nation’s top media markets, is looking for a Digital Sales Executive to join our Raleigh, NC team. This role offers a unique opportunity to work with the largest local broadcast group in the country while partnering with a nationally recognized digital agency. It is a sales‑focused position that plays a vital leadership role within our client services team, driving new business growth while retaining and expanding existing accounts. Compensation includes a competitive base salary plus commission, with opportunities to build local, regional, and multi‑market business. Nexstar Digital Marketing Services provides a robust range of solutions, including CTV/OTT, targeted video, email marketing, SEM, social media, and more—supported by advanced reporting and analytics. Responsibilities Prospect and secure new business through networking, referrals, and outreach. Consistently meet or exceed individual revenue goals and quarterly targets. Develop strong relationships with both advertising agencies and local clients to grow their business by planning and organizing a sales strategy to meet goals, as well as monitoring and tracking that plan. Assist the sales leadership team in developing a strategy to support achievement of goals focused on metrics‑driven success for digital marketing services. Create digital marketing growth plans based on individual advertiser goals and objectives. Identify, prospect, and develop new business. Maintain and grow existing accounts as well as develop new accounts. Generate revenues through the sale of commercial television and digital products. Achieve monthly and quarterly revenue goals. Formulate and present customized digital advertising solutions in collaboration with account executives and individually. Perform in‑depth data analysis to deliver actionable insights to ensure campaign success. Educate advertisers on performance metrics, insights, and best practices. Build a comprehensive collection of success stories and case studies to share with the sales team. Share knowledge of digital media products and advertising trends during sales training meetings and individual training sessions. Assist sales management team with special projects related to digital sales. Other duties as assigned. Qualifications Bachelor’s degree in marketing, advertising, mass communications, or a related field, or an equivalent combination of education and/or proven work‑related experience. Minimum five years of experience in a strategic role in digital advertising sales and marketing, preferably within a media or digital marketing company. Expertise selling and developing digital marketing campaigns utilizing a variety of products and tactics including CTV/OTT, targeted video, email, SEM, social media, and more. Strong knowledge and practical application of digital media targeting capabilities and analytics. Excellent presentation skills and ability to write, design, and deliver clear and concise information in a creative and compelling format. Solid time‑management skills, consistently meeting deadlines. Effective problem‑solving, relationship‑building, and communication skills. Knowledge of media plans, advertising marketplace, and key competition. Ability to excel in a fast‑paced, revenue‑driven sales environment. Strong computer skills, including Microsoft Office and the ability to quickly learn new industry‑specific software. Professional appearance, reliable transportation, valid driver’s license, and a satisfactory driving record. Physical Demands & Work Environment The Digital Sales Executive must be able to sit, reach, conduct telephone conversations, use electronic mail, write letters and memos, conduct face‑to‑face discussions with individuals or groups, make decisions without supervision, and work indoors in environmentally controlled conditions. This is an in‑office role. EEO Statement Equal Opportunity Employer – Minorities / Women / Veterans / Disabled. All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
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  • Raleigh, North Carolina, United States

Sprachkenntnisse

  • English
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