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SEO/AE0 Manager
Tailored Brands, Inc.
- Dublin, California, United States
- Dublin, California, United States
Über
is a leading specialty retailer of menswear, including suits, formalwear, sportswear, and a broad selection of business casual offerings. Our brands include
Men's Wearhouse, Jos. A. Bank, Moores and K&G Fashion Superstore , which offers merchandise for the entire family. We help people love the way they look and feel for their most important moments by delivering personalized products and services through our convenient network of stores and e-commerce sites.
About The Job We currently have an exciting opportunity for an Answer Engine Optimization (AEO) Manager to join our Search Engine Optimization (SEO) team. This individual will enhance Tailored Brands visibility across AI search and assistant experiences, while also supporting core SEO priorities across our sites. This role is hands‑on and highly collaborative. You will partner with Content, Product, Engineering, Merchandising, Brand, Analytics, and our agency to ship practical improvements on real pages, run experiments, and turn what we learn into a repeatable playbook as this space evolves.
What You’ll Do | Key Accountabilities AEO execution and delivery
Own day-to-day execution of AEO work across priority journeys like fit, occasion, style guidance, and product education
Turn customer questions into concrete on‑site improvements such as new FAQ blocks, comparison sections, clearer headings, and tighter definitions
Maintain a clear AEO backlog, prioritize work, coordinate owners, and keep projects moving from idea to launch
SEO support and optimization (core team responsibility)
Support ongoing SEO initiatives including content optimization, internal linking improvements, on‑page best practices, and seasonal landing page support
Partner with the SEO lead to execute keyword‑informed optimizations that improve discoverability and performance in traditional search
Help monitor SEO health in Google Search Console and analytics tools, flagging issues and opportunities and helping drive fixes
Cross‑functional collaboration
Partner with Content and Brand to create and refresh content that is clear, structured, and aligned to how customers actually ask questions
Partner with Product and Engineering to implement scalable template and component changes across PDPs, PLPs, and guidance pages
Partner with Merchandising to ensure content reflects the right assortment priorities, seasonal narratives, and product truths
Partner with Analytics to measure impact, refine priorities, and share what is working
Agency partnership and execution support
Serve as the day‑to‑day point of contact for the agency supporting AEO and SEO efforts. Translate agency recommendations into executable plans, including scopes, requirements, owners, and timelines
Coordinate across internal teams to unblock work, ensure quality, and get recommendations implemented
Provide feedback loops to the agency based on results and internal context so recommendations improve over time
Experimentation and learning
Run a steady cadence of experiments with clear hypotheses and success metrics
Document what we tried, what shipped, and what we learned so we build an AEO playbook over time
Stay current on how AI discovery is changing and translate new shifts into testable actions
Measurement and reporting
Track performance for shipped work using engagement, organic entrances, assisted conversions, and available AI visibility or citation signals
Provide simple, consistent updates to stakeholders on what launched, what changed, and what is next
Tools And Technical Experience
Hands‑on experience with SEO tools such as Ahrefs, seoClarity or BrightEdge, Screaming Frog, and Google Search Console
Experience building and reviewing dashboards in Looker Studio
Technically proficient enough to debug and troubleshoot common SEO issues, including crawling, indexing, rendering, and page performance
Understanding of modern e‑commerce tech stacks and how SEO requirements interact with product, CMS, and platform teams
Familiarity working with Akamai or similar CDN and edge delivery platforms
For AI discovery, familiarity with AI visibility and tracking tools such as Profound or similar platforms
What You’ll Bring | Skills & Experience
5+ years in SEO, content, or digital growth roles with a strong bias toward execution
Bachelor’s degree preferred or equivalent work experience
Proven ability to drive cross‑functional work from requirements to launch to measurement
Strong writing and editing skills with a clear audience‑first mindset
Comfortable using data to prioritize and evaluate outcomes using GA4, Google Search Console, dashboards, and spreadsheets
Strong communication skills and the ability to align stakeholders and keep work moving
Preferred
Experience working on e‑commerce templates like PDPs and PLPs and closely partnering with product and engineering teams
Familiarity with structured content patterns such as FAQs, comparisons, and guides
Curiosity about AI‑driven discovery and a desire to learn quickly as the field changes
Please note that you do not need to qualify for all requirements to be considered. We encourage you to apply if you can meet most of the requirements and are comfortable opening a dialog to be considered.
Work Environment, Physical & Mental Demands
Ability to sit and work at a computer keyboard for extended periods of time
Ability to stoop, kneel, bend at the waist, and reach daily
Able to lift and move up to 25 pounds occasionally
Must utilize visual acuity, speech and hearing, hand and eye coordination and manual dexterity necessary to operate a computer and office equipment
Hours regularly 40 hours per week, as work dictates, in a hybrid work arrangement from our Dublin, California office location
Benefits This role is eligible for healthcare including medical, dental and vision, retirement savings (401k with a company match), income protection programs such as life, accident and disability insurance, paid time off for sick leave, vacation, bereavement, jury duty, and holidays, wellbeing program, commuter, adoption assistance, education assistance, legal services, and employee merchandise discounts. For more detailed information go Tailoredbrands.com/working-here/people-culture.
Work-Life Balance Responsibilities We understand the demands of work, school, family, and personal responsibilities. Through our work‑life resources and programs we offer services for every stage of life to help you manage the day‑to‑day needs. We offer programs such as:
Meeting‑Free Fridays (encouraged) – so you can catch up on work and self‑development
Summer Fridays – from Memorial Day to Labor Day so you can enjoy a head‑start to the weekend
Holiday Early Departure – close out early the business day before a company‑observed holiday
The starting salary for this position is $100,900 – $134,000. Actual compensation within this range will be determined based on factors such as skills, experience, and qualifications. Over time, and subject to performance, tenure, and evolving responsibilities, total compensation may grow to as much as $165,000. Base pay information is based on market location and may be subject to prevailing wage laws, if applicable.
Note: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required and are not intended to be an exhaustive list of all duties, responsibilities or qualifications associated with this job.
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Sprachkenntnisse
- English
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