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Digital Marketing Specialist
Stu's Home Improvement Outlet
- Dubuque, Iowa, United States
- Dubuque, Iowa, United States
Über
Digital Marketing Specialist (Social Media, Facebook Ads & Content – Retail)
Location: Dubuque, IA Company: Stu’s Home Improvement Outlet
⸻🚀 About Us
Stu’s Home Improvement Outlet is a fast-growing retail store specializing in appliances, furniture, and home improvement products at outlet pricing.
We are a high-volume, fast-paced environment where inventory moves quickly and results matter.
We are looking for someone who can drive attention, traffic, and sales daily—not a corporate marketer.
⸻🎯 Position Overview
We are hiring a Digital Marketing Manager to take full ownership of our daily marketing execution.
Your job is simple: 👉 Run ads 👉 Create daily content 👉 Drive customers into the store
This is a hands-on role focused on execution and results.
⸻🔥 Core Responsibilities
Facebook & Instagram Ads (Primary Focus) • Build, launch, and manage Facebook & Instagram ad campaigns • Promote appliances, furniture, and new inventory • Run weekly sales and promotional campaigns • Test and optimize ads for messages, calls, and store visits
⸻Daily Video Content (Required) • Create and post daily video content • Highlight: • New arrivals • Deals of the day • Price comparisons vs big box stores • Post across Facebook, Instagram, and TikTok • Keep content fast-paced, engaging, and sales-driven
⸻Monthly Marketing Strategy & Execution • Build and execute a monthly marketing plan • Plan: • Sales events • Promotions • Inventory pushes • Align marketing with incoming inventory and sales goals • Adjust campaigns based on performance
⸻ 📈 What Success Looks Like • Daily flow of leads and customer inquiries • Increased store traffic • Faster inventory turnover • Consistent daily content and active ad campaigns
⸻ 🔎 Requirements • Proven experience with Facebook Ads Manager • Strong with video content and social media • Ability to work in a fast-paced retail environment • Able to work independently with little direction • Experienced enough to make decisions and execute without constant oversight • Self-starter with strong execution and follow-through
⸻ ⭐ Preferred • Experience with Facebook Marketplace • Retail, automotive, or high-volume sales background • Proven ability to create content that drives immediate action
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💰 Compensation
Base Salary: $45,000 – $65,000 per year Performance Bonus: $10,000 – $30,000+ based on results
Total Potential: $60,000 – $95,000+
Bonus is tied to: • Traffic growth • Leads generated • Sales performance
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⚡ Important
This is not a slow-paced corporate role.
We are looking for someone who can: 👉 Move fast 👉 Think independently 👉 Create daily 👉 Drive real results
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📩 How to Apply
Apply with your resume and examples of: • Ads you’ve run • Content you’ve created • Results you’ve driven
Sprachkenntnisse
- English
Hinweis für Nutzer
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